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Guide to Managerial Communication: Pearson New International Edition By Mary Munter

Guide to Managerial Communication: Pearson New International Edition

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Guide to Managerial Communication: Pearson New International Edition Summary


Guide to Managerial Communication: Pearson New International Edition by Mary Munter

For undergraduate and MBA courses in Management Communication, Writing, and Oral Presentations. Also a useful reference for Executive Seminars/Workshops. A brief, professional, reader-friendly guide to improving managerial communication. Guide to Managerial Communication is a clear, concise, practical text for cultivating effective written and oral communication in a managerial, business, government, or professional context.

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Table of Contents


PART I. COMMUNICATION STRATEGY Communicator Strategy Audience Strategy Message Strategy Channel Choice Strategy Culture Strategy Communication Strategy Checklist Guide to the Guide to Managerial Communication PART II. WRITING: COMPOSING EFFICIENTLY General Composing Techniques Special Composing Challenges PART III. WRITING: MACRO ISSUES Document Design for "High Skim Value" Clear Progression and Linkage Effective Paragraphs and Sections PART IV. WRITING: MICRO ISSUES Editing for Brevity Choosing a Style Writing Checklists PART V. SPEAKING: VERBAL STRUCTURE Tell/Sell Presentations Questions and Answers Consult/Join Meetings Other Speaking Situations PART VI. SPEAKING: NONVERBAL SKILLS Nonverbal Delivery Skills Relaxation Techniques Listening Skills Speaking Checklists PART VII. SPEAKING: VISUAL AIDS Designing the Presentation as a Whole Designing Your Slide Master Designing Each Individual Slide Using Visual Aids APPENDICES Appendix B: Writing Correctly: Grammar Bibliography Index

Additional information

GOR010833543
Guide to Managerial Communication: Pearson New International Edition by Mary Munter
Mary Munter
Used - Like New
Paperback
Pearson Education Limited
2013-08-06
192
1292021756
9781292021751
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins.