International Business: United States Edition by Ricky W Griffin
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International Business
Summary
For International Business courses
Griffin/Pustay takes a uniquely managerial focus in the study of International Business.
International Business Summary
Table of Contents
International Business, 5/e by Griffin and Pustay
I. THE WORLD'S MARKETPLACES.
1. An Overview of International Business.
2. Global Marketplaces and Business Centers.
3. Legal, Technological, and Political Forces.
4. The Role of Culture.
5. Ethics and Social Responsibility in International Business.
II. THE INTERNATIONAL ENVIRONMENT.
6. International Trade and Investment Theory.
7. International Monetary System and the Balance of Payments.
8. Foreign Exchange and International Financial Markets.
9. Formulation of National Trade Policies.
10. International Cooperation among Nations.
III. MANAGING INTERNATIONAL BUSINESS.
11. International Strategic Management.
12. Strategies for Analyzing and Entering Foreign Markets.
13. International Strategic Alliances.
14. International Organization Design and Control.
15. Leadership and Employee Behavior in International Business.
IV. MANAGING INTERNATIONAL BUSINESS OPERATIONS.
16. International Marketing.
17. International Operations Management.
18. International Financial Management.
19. International Accounting and Taxation.
20. International Human Resource Management and Labor Relations.
Additional information
GOR002632070
9780131995345
0131995340
International Business: United States Edition by Ricky W Griffin
Used - Very Good
Hardback
Pearson Education (US)
20061228
672
N/A
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