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Practical Guide to Business Law and the Internet By Peter Adediran

Practical Guide to Business Law and the Internet
by Peter Adediran

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A handbook written from a legal perspective. Practical Guide to Buisness Law and the Internet provides preliminary legal advice on the issues involved when using the Internet for business purposes. It covers: trademark and copyright; strategic analysis; fund-raising; company law; data protection; online taxation; and more.
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Practical Guide to Business Law and the Internet Summary

Practical Guide to Business Law and the Internet by Peter Adediran

There is a popular misconception that the Internet is a relatively recent concept and therefore is mostly free of laws. This is not the case. There are in fact copious volumes of laws and regulations that are either Internet-related or specific. This is not a legal text, but a handbook written from a legal perspective. It provides preliminary legal advice on the issues involved when using the Internet for business purposes. It seeks to deal with every aspect of business online, including: getting a domain name; trademark and copyright; strategic analysis; business operations; fund-raising; company law; data protection; contract law and e-commerce; online taxation; and tax incentives for Internet businesses.

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About Peter Adediran

Peter Adediran is a qualified solicitor who has had extensive experience in private practice and served as a legal counsel and company secretary for Bibliotech Ltd. He is the founder and principal consultant of, a legal consultancy and portal. The company specializes in advising small and medium seized companies on all aspects of doing business on the Internet.

Table of Contents

Preface Acknowledgements PART I GETTING STARTED 1 Domain names 1.1 Introduction 1.2 Getting started 1.3 What a domain name is 1.4 How domain name governance works 1.5 Domain name disputes 1.6 The effectiveness of domain governance 1.7 How to protect your intellectual property 1.8 Identifying a brand abuser 1.9 Avoiding a domain dispute 1.10 The cost of domain name registration 1.11 Getting top level domain names focused on your type of organization 1.12 How to apply 1.13 What to consider when developing your Web site 1.14 General contract tips 1.15 Understanding the World Wide Web 1.16 Content 1.17 Summary 2 Content and copyright 2.1 Introduction 2.2 What copyright is 2.3 What work is copyrightable 2.4 How intellectual property is protected by copyright 2.5 How films, sound recordings and cable programmes are protected 2.6 Other ways in which owners of literary, dramatic, musical, artistic and intellectual property and their derivatives are protected by the 1988 Act 2.7 How intellectual property can be exploited to generate revenue with the author retaining its integrity and ownership 2.8 How the format of a series can be exploited for foreign jurisdictions 2.9 A typical licence from the point of view of the licensor and the licensee for literary, dramatic, musical or artistic intellectual property 2.10 Copyright infringement 2.11 Defences and permitted acts 2.12 Copyright online 2.13 The current law 2.14 Issues to watch out for when setting up a Web site 2.15 Literal elements, non-literal elements and moral rights 2.16 A typical Web content licence and distribution agreement from the point of view of the licensor 2.17 Defences and permitted acts 2.18 Summary 3 Domain names and trade marks 3.1 Domain names and trade mark issues 3.2 Revocation of registration 3.3 The relationship between trademarks and domains 3.4 Dilution 3.5 Summary PART II MANAGING YOUR BUSINESS 4 Strategic analysis 4.1 A strategy to achieve success online 4.2 Organic growth: pricing 4.3 Growth and competition 4.4 Organic growth: brand building 4.5 Organic growth: quality control 4.6 Organic growth: recruitment 4.7 Summary 5 Business operations 5.1 Working capital and cash flow management 5.2 Methods for valuing your Internet business 5.3 Value versus price 5.4 The implications of this in arriving at a valuation 5.5 Summary 6 Fundraising 6.1 Introduction 6.2 Fund raising 6.3 Investment advertisements and tips for your first round of funding 6.4 The business plan 6.5 Confidentiality agreement 6.6 Knowing your financials 6.7 The valuation and share capital 6.8 Summary 7 Company law 7.1 Seminal statutes 7.2 Getting started 7.3 The Articles of Association 7.4 Meetings 7.5 Company filing and other formalities 7.6 Summary PART III INTERNET BUSINESS 8 The Privacy and Regulation of Investigatory Powers Act 2000 8.1 Introduction 8.2 The RIPA 2000 8.3 What is traffic data? 8.4 Interception under a warrant 8.5 Exceptions to the need to comply with the RIPA restrictions 8.6 Criminal and civil exceptions 8.7 Telecommunications companies 8.8 Summary 9 Data protection 9.1 Introduction 9.2 The Data Protection Act 1998 9.3 Terms used in the 1998 Act 9.4 The impact of the 1998 Act on e-commerce 9.5 Comparison of the 1998 Act and the Data Protection Act 1984 9.6 Information to be provided to the data subject 9.7 Obligations of Internet companies 9.8 Rights of data subjects 9.9 Exemptions 9.10 Enforcement 9.11 Cookies 9.12 Notification 9.13 Transitional periods 9.14 International data protection 9.15 Summary 10 Contract law and e-commerce 10.1 Introduction 10.2 Geography and the Internet 10.3 The pros and cons of a harmonized regulated Internet 10.4 Harmonization and organizations 10.5 Harmonization of contractual laws 10.6 Electronic contracts, digital signatures and certificates, security and public key infrastructure 10.7 UNCITRAL Model Law 1996 10.8 The nature of an on-line contract 10.9 The Electronic Commerce Directive June 2000 10.10 The law applicable to Internet contracts 10.11 Jurisdiction outside the EEA 10.12 Other laws 10.13 Government regime 10.14 How a consumer brings a claim against a supplier 10.15 The Consumer Protection (Distance Selling) Regulations 2000 10.16 Summary 11 Advertising online 11.1 Introduction 11.2 The law generally 11.3 Self regulation 11.4 Other laws 11.5 Internet-related law 11.6 Advertising in practice 11.7 Specific sectors 11.8 Summary PART IV TAXATION 12 Online taxation 12.1 Introduction 12.2 VAT and e-commerce 12.3 Taxation of trading profits 12.4 PAYE 12.5 Business rates 12.6 Custom duties 12.7 Summary 13 Taxation opportunities 13.1 Initial allowances 13.2 Pre-trading expenditure 13.3 Trading losses 13.4 The Enterprise Investment Scheme 13.5 Other reliefs 13.6 Non-domiciled entrepreneurs 13.7 Summary APPENDICES Appendix 1 Mutual non-disclosure agreement Appendix 2 Master Web Site Development and Promotion Agreement Appendix 3 Advertising agreement Appendix 4 Sample business plan Appendix 5 Subscription and Shareholder Agreement Index

Additional information

Practical Guide to Business Law and the Internet by Peter Adediran
Peter Adediran
Used - Good
Kogan Page Ltd
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.