Free Shipping In Australia
Strategic Technology Management By Pierre Dussauge

Strategic Technology Management
by Pierre Dussauge

Out of Stock
inc. GST
Arguing that the technical aspects of a firm must be integrated into the strategy-making process, this book treats the range of concerns found in most strategic management texts from a technological perspective. It defines technology and examines its impact on the development of industries.
Only 0 left

Strategic Technology Management Summary

Strategic Technology Management: Integrating Product Technology into Global Business Strategies for the 1990s by Pierre Dussauge

This book deals with "Strategic Technology Management". The book is "strategic" in the sense that it places technology in a strategic context, elevating it to the policy level. In order for corporate and business strategy to be crafted in a sensible and balanced manner, the technological aspects of the firm must be well integrated into the strategy-making process. Technology can no longer be the province only of engineers and R&D managers. Reflecting this perspective, the book treats the range of concerns found in most texts on strategic management, albeit from a decidedly technological perspective. It does not, however, attempt to duplicate the role well-served by many existing texts (1). In fact, the book assumes familiarity with basics of industry and competitive analysis (2) and strategic analysis (3). The book is clearly "technological" in its orientation. Technology is defined and treated as the key strategic variable throughout the book. The analytical tools discussed all focus upon technology and the firm's technological competence is the target of discussion rather than its divisions of business units. As noted above, however, the book is not exclusively focused upon the managment of R&D or engineering. For this the reader is referred to many excellent sources already available (4). Lastly, the book is definitely about "management". It is intended both for the engineer or technical person seeking to broaden their focus as well as the manager or executive seeking to better understand technological issues. It is multi-functional and integrative in its orientation, focusing upon the overall strategic posture and innovation performance of the firm.

Why buy from World of Books

Our excellent value books literally don't cost the earth
Free delivery in Australia
Read more here
Every used book bought is one saved from landfill

Table of Contents

On technology; strategy and technology, technology and industry structure; technology and competitive advantage; technological strategy - analytical tools; technological choice; technology-based strategies; technological partnerships and strategic alliances; technology and organization; technology and structure; technology and process; technology and culture.

Additional information

Strategic Technology Management: Integrating Product Technology into Global Business Strategies for the 1990s by Pierre Dussauge
Pierre Dussauge
Used - Very Good
John Wiley and Sons Ltd
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.