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One Semester Economics By Rebecca Harding

One Semester Economics
by Rebecca Harding

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This text is designed for students on business-related courses who have to understand the fundamental concepts of economics in one semester. The approach is non-technical and logically planned, so that the economics underpins the other material in a business studies course.
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One Semester Economics Summary


One Semester Economics: An Introduction for Business and Management Students by Rebecca Harding

This text is designed for students on business-related courses who have to understand the fundamental concepts of economics in one semester. The approach is non-technical and logically planned, so that the economics underpins the other material in a business studies course. A key feature of the author's approach is to demonstrate throughout the text why the study of economics is important in understanding business. The book is carefully structured to suit a one-semester course so that: each of the 12 chapters corresponds to a week of the course covering the appropriate topic in appropriate depth; the topics link into a logical linear progression through the subject but, equally, each chapter can be read alone; every chapter has a short reading list to give the reader more in-depth reading if they require it; throughout the book, up-to-date cases and examples from the business world are used to demonstrate the relationship of economics to business studies. The book should be useful to students of business and management who need to understand the fundamentals of economics, and who want an introduction that delivers only the relevant concepts.

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About Rebecca Harding


Rebecca Harding is Senior Lecturer in Economics at the University of Brighton and Head of the recently established International Business Research Unit in the Brighton Business School. She has undertaken widespread research into the introduction of new technology into European companies.

Table of Contents


Why economics?; demand and supply; the market mechanism; costs; competition and market structure; imperfect competition; imperfect markets and the need for policy; introduction to macroeconomics - the circular flow and national income; unemployment and fiscal policy; inflation and monetary policy; the policy trade-off between inflation and unemployment.

Additional information

GOR001869539
One Semester Economics: An Introduction for Business and Management Students by Rebecca Harding
Rebecca Harding
Used - Good
Paperback
John Wiley and Sons Ltd
1997-11-02
250
0631200258
9780631200253
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.