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Managing the Message By Roy C. Lilley

Managing the Message

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$19,49
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Those involved in all aspects of communication throughout the NHS, including doctors, nurses and managers in all settings, will find straightforward, clear advice in this interactive handbook.
5 in stock

Managing the Message Summary


Managing the Message: A Tool Kit for Communicators by Roy C. Lilley

The health service is under intense press and public scrutiny and anyone with clinical or administrative responsibility should be a confident and effective communicator. Written in everyday language this book cuts out the hype associated with the world of communications to provide a practical approach to communicating effectively with the media staff patients and other key stakeholders. With thought-provoking information and a wealth of practical exercises hazard warnings and top tips Managing the Message inspires and enables readers to ensure their organisation's messages are heard and understood clearly. It covers everything from newsletters and noticeboards to PowerPoint demonstrations and the Internet. Communications is at the very heart of human relations and corporate success. Whether you are responsible for communications in a large hospital a primary care group or a local community service this book will help you make sure you manage your messages and make them work for you.

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Table of Contents


Making this book work for you; how the media works; organizing the manage the messages; let's start making it happen; radio and TV; what happens when it all goes wrong?; internal stuff; the annual report; calling for the cavalry; hated the words and music - loved the video; advertising - something else in your in-tray.

Additional information

GOR001288360
Managing the Message: A Tool Kit for Communicators by Roy C. Lilley
Roy C. Lilley
Used - Very Good
Paperback
Taylor & Francis Ltd
2000-03-31
152
1857754123
9781857754124
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.