For use in undergraduate Social Psychology courses in departments of Psychology.
This text provides the most balanced coverage of basic topics, research and theories of any social psychology text in the market. Written from the perspective that theories and principles of social psychology are based on accumulated knowledge, it draws examples from everyday life and shows how social psychology principles are relevant to our personal experiences and to current social issues.
I. PERCEIVING PEOPLE AND EVENTS.2. Social Cognition: Understanding the Social World.
II. ATTITUDES AND INFLUENCE.5. Attitudes and Attitude Change.
III. SOCIAL INTERACTION AND RELATIONSHIPS.8. Interpersonal Attraction.
IV. HELPING AND HURTING OTHERS.12. Helping Behavior.
V. SOCIAL PSYCHOLOGY IN ACTION.14. Social Psychology and Health.