"If you want to make a success of your coaching business, look no further than this no-nonsense, intelligent and practical guide from someone who has been there and done that with aplomb." Anne Scoular, MD of Meyler Campbell and author of The FT Guide to Business Coaching "This book will serve as an indispensable 'mentor on the desk' for any ambitious coach. An excellent guide on your journey to successfully running your own business." Sue Mitchell Chartered accountant and former in-house executive coach at KPMG, now owner of specialist coaching business "It's one thing getting your coaching or professional qualification but something completely different setting yourself up in business. Stephen uses his experienced coach's knack of asking the reader powerful questions to take you through all the vital steps. He combines this engaging style with a considerable amount of practical advice from years of professional success in an up-to date book that is straightforward, readable and detailed. An invaluable resource for coaches - or any professional - wanting to make the most of their expertise with paying clients." Stefan Cantore, Management School University of Southampton, Executive Coach/OD Consultant and author of 'Top 50 Business Psychology Models' "An invaluable roadmap that will help you navigate the key strategic and logistical decisions to be considered when setting up as a coach, and provides proven advice on how to sustain your business and maximise profitability.This comprehensive reference allows you to benefit from years of 'in the field' experience in order to expand your professional network, finesse your marketing efforts and optimise client relationships.Whether you are new to coaching or established in the field, this book is guaranteed to save you precious time and make a felt difference to your bottom-line." Harriet Farmer, Account Director at Ketchum "a must read for any new or established executive coach who is seeking a clear and no-nonsense manual for client acquisition and creating their own financially successful coaching practice." Dr Henry Ford
