Acknowledgments xv Preface This Book Isn t About Me, It s About You xvii Introduction xxi Part I Taking Control of Your Life 1 Chapter 1 Getting Started 3 Tiny Steps Lead to Massive Leaps 3 Can You Go the Extra Mile? 4 Breaking Free from Your Comfort Zone 5 Why I Want You to Succeed 6 Chapter 2 Let s Talk About You 9 Time for Some Surgery 11 Let s Summarize 15 Listening 15 Dressing for Success 16 The Right Dress Code for Men 17 The Right Dress Code for Women 17 Your Inner Voice 18 Happy Music Makes Happy People 18 Chapter 3 What Do You Want Out of Life? 19 What Do You Want? 19 Your Road Map to Success 20 Where Will You Be in Five Years Time? 20 Nonmonetary Goals 22 How Is This List Going to Help Me? 26 So Where Do We Go Now? 27 Chapter 4 How to Reprogram Your Mind for Success 28 The Power of Your Subconscious Mind 29 Waking Up to a Bright Day 31 Starting the Day the Right Way 32 Preparing the Night Before 32 How to Turn a Seven-Day Week into an Eight-Day Week 32 Why Lie-Ins Are a Bad Idea 33 Going to Bed Satisfied 34 Learn a New Piece of Information Every Day 34 Summary to Setting Goals, Visualizing, and Your Subconscious Mind 34 How Does Visualizing and Using Your Subconscious Mind Work? 35 How People in Sports Train Their Minds 35 So I Just Think About It, and It Happens? 37 Setting New Goals and Keeping the Momentum Going 37 Chapter 5 Making Decisions, Dealing with Problems, and Taking Action 38 The Ben Franklin Method 38 The Coin Method 39 The Sleep-on-It Method 40 The Flow-Chart Method 40 Once You Have Made Your Decision 40 How Never to Fail Again 42 Dealing with Failure 43 Getting a Second Chance 44 Dealing with Rejection 45 Why You Don t Need Horoscopes, Tarot Cards, or Clairvoyants 45 Focusing on the Positive 46 Congratulations! You re a Loser 46 It s Harder Today to Be a Success 47 The Hot Dog Seller 47 Beating Yourself Up Has No Positive Effect 48 Your Success File 49 Chapter 6 Your Worst Enemy and Your Best Friend 51 Developing Your Best Friend 51 Getting Rid of Your Worst Enemy 52 Summary 52 Learning to Love Yourself 53 Stop Worrying Today 54 Tips to Help You Deal with Worries 55 Why Worry? 56 Summary on Worrying 56 The Past Is History; the Future Is Where to Look 57 Chapter 7 Magic Words or Tragic Words? 59 Tragic Phrases 60 Words to Erase from Your Life 60 Magic Phrases 60 Words to Add to Your Life 61 Listening to Skeptics 61 Can You Give Away Free Money? 62 Taking Advice 62 How I Give Advice 63 Professional Advice 63 Taking Responsibility for Your Life 64 How to Make Yourself Happy at Any Time 65 Accepting Praise and Taking Criticism 65 Summary 66 Asking Questions Makes You More Successful 67 Summary 68 Chapter 8 Associate with Eagles, not Turkeys 69 Summary 70 Dealing with Envy and Jealousy 71 Learning to Adapt and Changing Direction 72 Working Around Problems 73 Chapter 9 Personal Relationships 74 How to Help a Lagging Partner 75 What if My Partner Still Lags Behind? 76 Summary on Partners 76 Finding the Right Partner 76 Meeting Your Ideal Partner 78 Online Dating Agencies 78 Upmarket Dinner Parties 79 Summary 79 Act Before the Pain, Not After 79 Chapter 10 Getting It Done Now 81 Improve Your Memory 84 Balance 86 Marital Disputes and Affairs 88 Summary 88 Chapter 11 Food and Exercise 89 Why Being Fit Makes You Successful 89 Do You Suffer from Fatigue or Lethargy? 90 You Are What You Eat 92 My Personal Mind Diet 92 Overweight Dogs and Owners 93 My 90 Percent Good, 10 Percent Bad Rule 93 A Diet Is for Life 94 A Few Tips 94 Summary 94 Dealing with Poor Health 95 Chapter 12 Smart Education and Investing in Yourself 97 Successful People Study 97 Use Your Local Library 98 Why a Book Is an Excellent Value 98 Buy Books and DVDs, and Attend Seminars 98 Invest in Other s Success, Not Their Qualifications 99 Losers Don t Invest in Education 100 I Know It All and I ve Done It All 100 Go the Extra Mile in Everything You Do 101 How the Extra Mile Brings Success 101 Believing Is Seeing 102 We Reap What We Sow 103 How to Move a Mountain 104 Chapter 13 Summary to Section One 105 Part II Making Money 107 Chapter 14 Making Money 109 Can You Juggle? 110 Being Your Own Boss 110 Why Owning Your Own Business Is the Only Option Today 110 Why Starting Your Own Business Is the Key 112 How Did You Choose Your Job? 113 Are You in the Wrong Business? 114 What Are Your Skills, and What Makes You Happy? 115 Chapter 15 Increase Your Income Right Now 116 Asking for a Pay Raise 116 Preparing a Case for a Pay Raise 117 The Outcome 117 Summary 118 Are You Too Comfortable? 119 Chapter 16 Starting Your Own Business 120 The Best Business Model in the World 121 What s So Great About Mail Order? 122 What Mail Order Is Not 122 This Business Model Is Global 123 KISS Keep It Simple, Stupid 123 What You Need to Succeed in Mail Order 123 Just Do It 124 I m Not a Textbook Businessman 125 What Is Mail Order? 126 Offering Consultancy and Agency Services by Mail Order 127 Getting Started in Mail Order 127 Company Structure 128 Setting Up a Bank Account 128 Letter-Headed Paper/Online Signature 129 Creating a Letterhead 129 Business Cards 130 Virtual Phone Numbers 130 Fax 131 Mailing Address 131 Business Centers 131 Accepting Credit and Debit Cards 132 Borrowing Money 133 Stand-By Credit Cards and Overdrafts 133 Chapter 17 Finding Products to Sell 136 Research 137 The Market Will Make or Break You 137 Picking Easy Targets 138 People Buy What They Want, Not What They Need 139 Where to Start Your Research 139 eBay What People Are Buying 140 Bestseller Book Lists 141 Shopping Channels 141 Be Alert and Watch Trends 142 Learn to Watch Trends 142 Magic Words That Will Help Your Business 143 The Dangers of Having Too Much Money 144 What People Want 145 Chapter 18 The Ideal Mail-Order Product 148 Lead-Generating Products 149 Tax 149 Selling Products You Like 150 Audio Information 152 DVDs 153 Getting DVDs Produced 154 Making a Video with PowerPoint or Keynote 155 Webinars 155 Buying the Rights to a Video 156 Newsletters, Blogs, and Membership Sites 157 Novelty Items, Kitchen Gadgets, Health & Fitness, Jewelry, and Personalized Items 163 Seasonal Items 164 Products That Solve People s Problems 165 Packaging Products Together 165 Back to Packaging Products 166 Importing and Exporting Products and Ideas 167 Summary 167 Adding Value 168 A Note on Copyright and Copying Others 168 Chapter 19 Advertising and Marketing 170 How to Sell Today 170 How Compounding Made Me Rich 175 Selling on eBay 177 Amazon Marketplace 178 Selling on Clickbank 178 Promoting Your Product or Service 178 Magic Words 182 What Makes Someone Respond to an Ad? 183 Chapter 20 Become an Expert by Writing Articles and Press Releases 190 Press Releases 191 Wire Services 192 Summary 192 Chapter 21 Why Back-End Selling Leads to Big Profits 193 How to Back-End Sell the Right Way 193 Find Another Golden Goose Before the First One Dies! 195 Don t Be an Octopus 195 Good Ways to Expand 195 Doing Business Overseas 197 Credit Cards Are a Global Currency 197 Chapter 22 Learning to Invest, but Keeping Costs Down 198 Attending Shows and Events 199 Chapter 23 Summary to Making Money 202 Part III Saving Money 205 Chapter 24 Saving Money 207 How to Add Fifty Cents to Every Dollar 207 Chapter 25 Buying Designer Clothes for Less 218 Dress Agencies 218 Perfume and Makeup for Less 221 Chapter 26 Buying from Auctions and Wholesale 222 Government Auctions 222 General Auctions 222 What You Need to Know 223 Buying Wholesale at Discount Clubs 223 Chapter 27 Getting Cheaper Calls 224 International Calling Cards 224 Skype 224 Cable TV, Satellite TV, and Cell Phones 225 Chapter 28 Credit Cards, Cash Back, and Points 226 Need a Credit Card but Have Poor Credit? 227 Credit Card Offers 227 Chapter 29 How to Get a Discount on Anything 228 Coupons and Discount Codes 228 Gift Cards 229 Fancy Seeing a Free Show? 229 Eat Out for Less 230 Chapter 30 Making Your Money Work Hard by Saving and Investing 231 Use Up Your Tax Allowances 232 Keeping Some Cash in Savings 233 Summary 233 Chapter 31 Time to Say Goodbye Where Do We Go from Here? 234 Free Newsletter and Updates 235 Index 237
