{"title":"Dan Steinbock","description":null,"products":[{"product_id":"mobile-revolution-book-dan-steinbock-9780749448509","title":"The Mobile Revolution","description":"In The Mobile Revolution senior executives of the world's leading mobile vendors, operators, service providers, software giants, chip kings, media and entertainment conglomerates, publishers, music moguls and brand marketers reveal their secrets and strategies. Nokia, Motorola, Sony Ericsson, Qualcomm, Vodafone, Microsoft, Intel, Yahoo, New York Times, EMI, CNN, ABC, Disney, Warner Music and Universal are just a few of the names that feature. As a result, the book abounds with inside stories of great industry successes (and equally great flops!) as the narrative shifts constantly between the major cities of several continents - from Helsinki and Stockholm, London and Frankfurt, Tokyo and Seoul, Beijing and Singapore, New York City and Los Angeles, to Bangalore and Moscow.   The Mobile Revolution is about the making of mobile markets and services worldwide, with a firm emphasis on innovation. Not just another account of technology innovation, it examines the rise of mobile services in the context of maturing and emerging mobile markets.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49595975336209,"sku":"GOR006872449","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49607746191633,"sku":"GOR013032173","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0749448504.jpg?v=1751075031"},{"product_id":"nokia-revolution-book-dan-steinbock-9780814406366","title":"The Nokia Revolution","description":"Everyone knows Nokia the cell phone company, but no one really knows \"about\" them. What makes this company tick? How did they manage to take the competitive technology scene by storm? What did the company do before it became a global powerhouse? This book supplies an in-depth, behind-the-scenes examination of the Finnish company's history, its successful business strategies, and its breakthrough technological innovations.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49642073620753,"sku":"GOR001598667","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49652051771665,"sku":"GOR002053249","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51481595183377,"sku":"CIN081440636XVG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":51742995317009,"sku":"CIN081440636XG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/081440636X.jpg?v=1751264859"},{"product_id":"competition-for-the-mobile-internet-book-dan-steinbock-9781402070563","title":"Competition for the Mobile Internet","description":"In recent years, billions of dollars (and euros, yen, and other currencies) have been spent by wireless services providers to acquire the radio frequency spectrum needed to offer so-called \"Third Generation\" (3G) mobile services. These services include high-speed data, mobile Internet access and entertainment such as games, music and video programs. Indeed, as voice communications are substituted by data communications, software -rather than terminals or networks- has become the driver of the wireless industry. Meanwhile, services are becoming increasingly specialized.  Why has the road to multimedia cellular been so difficult? These benefits of the mobile Internet have come with the costs of a massive transition that has coincided with the bust of stock markets and the technology segments worldwide, controversial and costly license auctions in several lead markets, dated or mistaken regulatory policies, the clash between the early hype and the pioneering realities of the mobile Internet. But these are generalities that barely scratch the surface. The devil is in the details. And it is these details that Competition for the Mobile Internet addresses.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52131033415953,"sku":"NLS9781402070563","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781402070563.jpg?v=1757507139"},{"product_id":"competition-for-the-mobile-internet-book-dan-steinbock-9781461348788","title":"Competition for the Mobile Internet","description":"In recent years, billions of dollars (and euros, yen, and other currencies) have been spent by wireless services providers to acquire the radio frequency spectrum needed to offer so-called Third Generation (3G) mobile services.","brand":"WoB","offers":[{"title":"GB \/ NEW \/ INGRAM","offer_id":52141704610065,"sku":"NLS9781461348788","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781461348788.jpg?v=1757577931"},{"product_id":"triumph-and-erosion-in-the-american-media-and-entertainment-industries-book-dan-steinbock-9780899309149","title":"Triumph and Erosion in the American Media and Entertainment Industries","description":"How did the American media and entertainment industries decline from their global ascendancy after World War II to their present condition of instability and uncertainty?","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52347694350609,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52347694973201,"sku":"NLS9780899309149","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780899309149.jpg?v=1758177710"},{"product_id":"birth-of-internet-marketing-communications-book-dan-steinbock-9781567203035","title":"The Birth of Internet Marketing Communications","description":"In this account of the rise of Internet marketing the author describes the rise of both marketing in business and consumer markets. He focuses on the promise of Internet marketing, the story of Zima and banner advertising and strategies such as branding in an online environment.","brand":"WoB","offers":[{"title":"- \/ - \/ INTERNAL","offer_id":52484733960465,"sku":null,"price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ NEW \/ INGRAM","offer_id":52484735172881,"sku":"NLS9781567203035","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9781567203035.jpg?v=1759856717"},{"product_id":"winning-across-global-markets-book-dan-steinbock-9780470339664","title":"Winning Across Global Markets","description":"Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia  Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":52735396675857,"sku":"NIN9780470339664","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780470339664.jpg?v=1763401412"}],"url":"https:\/\/www.worldofbooks.com\/en-au\/collections\/author-books-by-dan-steinbock.oembed","provider":"World of Books ","version":"1.0","type":"link"}