{"title":"Jeremy Reis","description":null,"products":[{"product_id":"magnetic-nonprofit-book-jeremy-reis-9780976004349","title":"Magnetic Nonprofit","description":"\u003cp\u003eOnly 19% of first-time donors give a second gift. This statistic shows us we have a significant problem in the nonprofit industry.\u003c\/p\u003e\u003cp\u003eCan you imagine if a major corporation only had 1 in 5 customers return for additional purchases? If a retail store chain lost over 80% of its new customers? If a restaurant only had 19% of customers come back a second time? None of them would stay in business. No one would accept that number. And we shouldn't either.\u003c\/p\u003e\u003cp\u003eJeremy Reis spent two years researching and testing to identify the six attributes of a Magnetic Nonprofit. A Magnetic Nonprofit is one that attracts the right people to become supporters and volunteers. In this book, you'll learn how your nonprofit organization can become magnetic.\u003c\/p\u003e\u003cp\u003eYou'll be guided through these six attributes of becoming a Magnetic Nonprofit: \u003c\/p\u003e \u003col\u003e \u003cli\u003e\n\u003cstrong\u003eTransparency\u003c\/strong\u003e: Openly sharing information\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eThankful\u003c\/strong\u003e: Shows gratitude\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTenured\u003c\/strong\u003e: Longevity of an organization or ability to project expertise\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTimely\u003c\/strong\u003e: How quickly a nonprofit responds to an external situation or communications with donors and volunteers\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTestimony\u003c\/strong\u003e: An affinity to a cause because of a personal experience or experience of someone closely connected to the donor\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTribe\u003c\/strong\u003e: People in your circle of support\u003c\/li\u003e \u003c\/ol\u003e \u003cp\u003eThese six characteristics apply not only to donors but also to employees and volunteers. When these six characteristics are perfectly aligned, your organization could enter into a supporter's top three organizations. The top three organizations are the ones that come to mind first when someone wants to support a cause with resources such as time, money, or even working for the organization.\u003c\/p\u003e \u003cp\u003eJeremy Reis has over a decade of nonprofit marketing and fundraising experience, including serving as the Senior Director of Marketing at Food for the Hungry (FH), an international relief and development organization. In the last five years, FH has almost tripled their private income and the number of active donors has grown significantly. In fact, at the time of publication, the organization has over 110,000 active monthly donors with an 83% multi-year donor retention rate.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWhat People Are Saying\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eIn my 45 years of nonprofit development work, this is one of the best books I've found on attracting donors--and accomplishing the even harder mission of retaining donors. You'll find stories and inspiring content that will be invaluable to nonprofit organizations that want to advance and fund their mission to make the world a better place. Read this book today  You will not only be inspired as a nonprofit leader, but you'll also be equipped to inspire and motivate fellow staff, board members, donors, volunteers, and ultimately, the people you serve.\u003c\/p\u003e \u003cp\u003e-- Mike King, President\/CEO, Youthfront\u003c\/p\u003e \u003cp\u003eJeremy takes you on a journey inside a $140 million nonprofit that proves that the Magnetic Nonprofit system actually works.\u003c\/p\u003e \u003cp\u003e-- Timothy M. Kachuriak, Chief Innovation and Optimization Officer, Next After\u003c\/p\u003e \u003cp\u003eJeremy shares game-changing truths, concepts and advice for everyone who wants to do a better job being sticky when it comes to attracting and keeping passionate and committed donors and other partners. I highly recommend this book \u003c\/p\u003e \u003cp\u003e-- David Evans, President, LifeNet International\u003c\/p\u003e \u003cp\u003eJeremy Reis pulls back the curtain and provides a simple framework for nonprofit practitioners seeking predictable increase in donor giving, volunteer engagement and staff retention.\u003c\/p\u003e \u003cp\u003e-- Marc Stein, Co-Founder of The Global Center for Nonprofit Excellence\u003c\/p\u003e","brand":"WoB","offers":[{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":49571365519633,"sku":"GOR013582018","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51010184478993,"sku":"NIN9780976004349","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52147387564305,"sku":"NLS9780976004349","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0976004348.jpg?v=1750788359"},{"product_id":"magnetic-nonprofit-book-jeremy-reis-9780976004325","title":"Magnetic Nonprofit","description":"\u003cp\u003eOnly 19% of first-time donors give a second gift. This statistic shows us we have a significant problem in the nonprofit industry.\u003c\/p\u003e\u003cp\u003eCan you imagine if a major corporation only had 1 in 5 customers return for additional purchases? If a retail store chain lost over 80% of its new customers? If a restaurant only had 19% of customers come back a second time? None of them would stay in business. No one would accept that number. And we shouldn't either.\u003c\/p\u003e\u003cp\u003eJeremy Reis spent two years researching and testing to identify the six attributes of a Magnetic Nonprofit. A Magnetic Nonprofit is one that attracts the right people to become supporters and volunteers. In this book, you'll learn how your nonprofit organization can become magnetic.\u003c\/p\u003e\u003cp\u003eYou'll be guided through these six attributes of becoming a Magnetic Nonprofit: \u003c\/p\u003e \u003col\u003e \u003cli\u003e\n\u003cstrong\u003eTransparency\u003c\/strong\u003e: Openly sharing information\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eThankful\u003c\/strong\u003e: Shows gratitude\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTenured\u003c\/strong\u003e: Longevity of an organization or ability to project expertise\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTimely\u003c\/strong\u003e: How quickly a nonprofit responds to an external situation or communications with donors and volunteers\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTestimony\u003c\/strong\u003e: An affinity to a cause because of a personal experience or experience of someone closely connected to the donor\u003c\/li\u003e \u003cli\u003e\n\u003cstrong\u003eTribe\u003c\/strong\u003e: People in your circle of support\u003c\/li\u003e \u003c\/ol\u003e \u003cp\u003eThese six characteristics apply not only to donors but also to employees and volunteers. When these six characteristics are perfectly aligned, your organization could enter into a supporter's top three organizations. The top three organizations are the ones that come to mind first when someone wants to support a cause with resources such as time, money, or even working for the organization.\u003c\/p\u003e \u003cp\u003eJeremy Reis has over a decade of nonprofit marketing and fundraising experience, including serving as the Senior Director of Marketing at Food for the Hungry (FH), an international relief and development organization. In the last five years, FH has almost tripled their private income and the number of active donors has grown significantly. In fact, at the time of publication, the organization has over 110,000 active monthly donors with an 83% multi-year donor retention rate.\u003c\/p\u003e \u003cp\u003e\u003cstrong\u003eWhat People Are Saying\u003c\/strong\u003e\u003c\/p\u003e \u003cp\u003eIn my 45 years of nonprofit development work, this is one of the best books I've found on attracting donors--and accomplishing the even harder mission of retaining donors. You'll find stories and inspiring content that will be invaluable to nonprofit organizations that want to advance and fund their mission to make the world a better place. 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You need to tell a compelling story that moves the reader emotionally to give. \u003cem\u003eRaise More Money with Email\u003c\/em\u003e will equip you to do just that. In this book, Jeremy shows you how to: \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eUnderstand the elements of what goes into an email appeal\u003c\/li\u003e\n\u003cli\u003eWrite an effective email appeal\u003c\/li\u003e\n\u003cli\u003eCreate a repeatable process for producing high quality nonprofit fundraising campaigns\u003c\/li\u003e\n\u003cli\u003eGenerate more email addresses for your fundraising\u003c\/li\u003e\n\u003cli\u003eBuild a nonprofit email marketing program that gets results\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eYou may be creating your first nonprofit fundraising email campaign, or perhaps you want to learn more so that your next effort generates improved results. Either way, this book will help you write more effective appeals that get results.\u003c\/p\u003e\u003cp\u003eThis book will help your NGO get more results from your email marketing program.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eWhat Others Say About \u003cem\u003eRaise More Money with Email\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003eJeremy Reis brilliantly reveals the secret to crafting an email appeal that inspires response. Breaking down each component and presenting clear examples, he delivers exactly what you and your marketing team need to know. Understand this type of appeal in the context of other activities. Learn about how to measure results and genuinely thank all those who respond. You need to buy the book and apply these proven best practices immediately \u003c\/em\u003e\u003cbr\u003e- Tami Heim, President \u0026amp; CEO, Christian Leadership Alliance\u003c\/p\u003e\u003cp\u003e\u003cem\u003eIt has been my privilege to work with Jeremy for quite a few years. We, at BBS, do respect Jeremy's high degree of professionalism and ability. Jeremy is unusual not just in his skills and perspective, but his willingness to keep his focus on his responses and relationships clear - not overwhelmed by fancy graphics or catering only to one generation. In this practical easy-to-use book, Jeremy will teach you how to write and work for response - he will help you communicate missionally with your donors and new friends while maximizing the bottom line.\u003c\/em\u003e\u003cbr\u003e- Dale Berkey, President, BBS \u0026amp; Associates\u003c\/p\u003e\u003cp\u003e\u003cem\u003eJeremy's new book, Raise More Money with Email: Activate Digital Giving at Your Nonprofit, is a must read for any nonprofit leader seeking to find that digital stream of revenue that has escaped them to this point. I can highly recommend this book. His ideas around the importance of email to fundraising, urgency and the key to keeping the donor as the hero and at the center of the story will empower the reader to lift their response rates immediately.\u003c\/em\u003e\u003cbr\u003e- Timothy L. 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