{"title":"Kenneth Shropshire","description":null,"products":[{"product_id":"being-sugar-ray-book-kenneth-shropshire-9780465078042","title":"Being Sugar Ray","description":"A biography of Sugar Ray Robinson and an intellectual expedition into the culture of celebrity in sports","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49540378951953,"sku":"GOR002960082","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49615698559249,"sku":"GOR006042179","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50353218945297,"sku":"CIN0465078044G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51322948321553,"sku":"CIN0465078044VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52352119669009,"sku":"NLS9780465078042","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":53383163445521,"sku":"GOR012279378","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0465078044.jpg?v=1751325498"},{"product_id":"negotiate-like-the-pros-a-top-sports-negotiator-s-lessons-for-making-deals-build-book-kenneth-shropshire-9780071548311","title":"Negotiate Like the Pros: A Top Sports Negotiator's Lessons for Making Deals, Building Relationships, and Getting What You Want","description":"If you're looking to build your deal-making chops, there is no better school  than the world of professional sports. Few authors are as qualified to guide you through that rough-and-tumble terrain as Ken Shropshire.  From the Fortune 500 to the NFL, from Don King to big city mayors, Ken has negotiated major sports deals across the country and around the world. He's also one of today's most sought-after negotiating coaches, with clients ranging from the National Collegiate Athletic Association to IBM.    In Negotiate Like the Pros, Ken tells the stories behind some of the most sensational sports deals of all time and extracts powerful lessons from them on the skills you need to master to become a top-notch dealmaker. You'll learn how to:    Prepare and Set Agendas: Peter Ueberroth's negotiation with Fidel Castro during the Soviet boycott of the '84 OlympicsKnow Your Negotiating Style and Play to Your Strengths: Why NFL coach Bill Walsh stresses sticking with your styleSet Goals: the $60 million deal Daiuske “Dice-K” Matsuzaka cut with the Boston Red Sox in 2006Leverage: from the astonishing three-way negotiation between Muhammed Ali, George Foreman and the President of Zaire that Don King used to pull off “The Rumble in the Jungle”Build Relationships: Yao Ming's move from China and David Beckham's $250 million deal with the Los Angeles Galaxy You also get a wealth of insider tips, tricks, and skill-building tools to help you develop a highly-effective, systematic approach to deal making. Whether you're a fanatic who sees the world through sports-colored glasses, or a casual observer who wants to learn from some of the toughest, shrewdest dealmakers in any industry, this book will teach you how to Negotiate Like the Pros.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":50038847602961,"sku":"CIN0071548319G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":50999270506769,"sku":"NIN9780071548311","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51330310865169,"sku":"CIN0071548319VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0071548319.jpg?v=1751194253"},{"product_id":"being-sugar-ray-book-kenneth-l-shropshire-9780465078035","title":"Being Sugar Ray","description":"This is the definitive biography of Sugar Ray Robinson - the man who Mohammed Ali described as \"the King, my master, my idol\" - and an expedition into the culture of celebrity in sports. In a career that spanned three decades, Sugar Ray Robinson fought 202 times, and at his height he went unbeaten for 91 consecutive matches. His most memorable rivalry was with Jake \"Raging Bull\" La Motta, who he fought six times, winning five of the contests. Fighters have been adopting his name, and trying to imitate his inimitable fighting style for decades, and there is little doubt that he is amongst the greatest and most influential boxers of all time. Robinson transcended race and sport to become a celebrity athlete in a way that no-one had accomplished before him. Yet, until now, his life and influence has never received the attention it deserves. In this critical new book, author and sports writer Kenneth Shropshire tells the compelling story of Sugar Ray, showing how he was the trailblazer - the first athlete to be considered a celebrity, and one who changed the way that a black man could be seen in America.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":50265158058257,"sku":"GOR005083452","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":53625865601297,"sku":"CIN0465078036G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0465078036.jpg?v=1750782560"}],"url":"https:\/\/www.worldofbooks.com\/en-au\/collections\/author-books-by-kenneth-shropshire.oembed","provider":"World of Books ","version":"1.0","type":"link"}