Age of Propaganda by Anthony R Pratkanis

Age of Propaganda by Anthony R Pratkanis

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Age of Propaganda by Anthony R Pratkanis

Americans create 57% of the world's advertising while representing only 6% of its population; half of our waking hours are spent immersed in the mass media. Persuasion has always been integral to the democratic process, but increasingly, thoughtful discussion is being replaced with simplistic soundbites and manipulative messages.

Drawing on the history of propaganda as well as on contemporary research in social psychology, Age of Propaganda shows how the tactics used by political campaigners, sales agents, advertisers, televangelists, demagogues, and others often take advantage of our emotions by appealing to our deepest fears and most irrational hopes, creating a distorted vision of the world we live in.

This revised and updated edition includes coverage of the Clinton/Lewinsky scandal, recent election campaigns, talk radio, teen suicide, U.F.O. abductions, the Columbine shootings, and novel propaganda tactics based on hypocrisy and false allegations.

Anthony Pratkanis is professor of psychology at the University of California, Santa Cruz.
Elliot Aronson is one of our nation's most eminent social psychologists. He is professor emeritus at the University of California, Santa Cruz.
SKU Unavailable
ISBN 13 9780716731085
ISBN 10 0716731088
Title Age of Propaganda
Author Anthony R Pratkanis
Condition Unavailable
Binding Type Paperback
Publisher Macmillan Learning
Year published 2001-03-14
Number of pages 429
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable