Lean Customer Development by Cindy Alvarez

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Lean Customer Development

Lean Customer Development by Cindy Alvarez

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development researchbefore you waste months and millions on a product or service that no one needs or wants.
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ISBN 13
Title Lean Customer Development
Author Cindy Alvarez
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Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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