Brand New by Jane Pavitt
This work looks at how branding - from fashion labels and supermarket packaging to shopping malls and websites - affects our behaviour as consumers in an increasingly global marketplace.
Jane Pavitt is University of Brighton/V&A Senior Research Fellow and Curator of the exhibition Brand.New at the V&A in October 2000.
| SKU | Unavailable |
| ISBN 13 | 9781851773244 |
| ISBN 10 | 185177324X |
| Title | Brand New |
| Author | Jane Pavitt |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | V & A Publishing |
| Year published | 2002-09-30 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |