Copywriting
Copywriting
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Summary
A practical and complete guide to writing advertising material. This second edition includes marketing on the Internet and by e-mail, as well as coverage of developments in copywriting theory and practice. The text is aimed at marketing students, small businesses and the interested reader.
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Copywriting by Jonathan Gabay
A practical and complete guide to writing advertising material. This second edition includes marketing on the Internet and by e-mail, as well as coverage of developments in copywriting theory and practice. The text is aimed at marketing students, small businesses and the interested reader.| SKU | Unavailable |
| ISBN 13 | 9780340781708 |
| ISBN 10 | 034078170X |
| Title | Copywriting |
| Author | Jonathan Gabay |
| Series | Teach Yourself |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Murray Press |
| Year published | 2000-07-28 |
| Number of pages | 335 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |