Corporate Social Responsibility: A Very Short Introduction
Corporate Social Responsibility: A Very Short Introduction
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Summary
Corporate Social Responsibility (CSR) represents the social accountability a company holds for society. This Very Short Introductions looks at how and why it developed, how it is implemented in practice, and the benefits and controversies it raises for companies, governments, and society worldwide.
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Corporate Social Responsibility: A Very Short Introduction by Jeremy Moon
Corporate social responsibility has been defined as 'the responsibility of enterprises for their impacts on society'. Is Corporate Social Responsibility (CSR) just window dressing or is it a contradiction in terms? In this Very Short Introduction, Jeremy Moon shows that CSR holds much more value than it first appears, and shows how it has come of age in recent years. Illustrating the sorts of CSR investments companies make, the ways in which they practice CSR, and the challenges this brings, Moon considers how the principles migrated from their US roots to become a global business phenomenon. Exploring the place of CSR in different economic, social, political, and managerial contexts, this short guide considers the many positives, but also challenges, that CSR can present for companies, societies, and governments worldwide. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Jeremy Moon is Velux Professor of Corporate Sustainability, Copenhagen Business School. He was the founding Director of the International Centre for Corporate Social Responsibility at Nottingham University Business School. He has held visiting positions at the European University Institute; McGill University; Churchill College, University of Cambridge; and Trinity College, the University of Melbourne.
| SKU | Unavailable |
| ISBN 13 | 9780199671816 |
| ISBN 10 | 0199671818 |
| Title | Corporate Social Responsibility: A Very Short Introduction |
| Author | Jeremy Moon |
| Series | Very Short Introductions |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Oxford University Press |
| Year published | 2014-12-11 |
| Number of pages | 160 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |