Creating Business Advantage in the Information Age
Creating Business Advantage in the Information Age
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Summary
Offers a selection of Harvard Business School Cases. This book is written for students and managers who desire an overview of e-business and information systems technology (IT) management. It explains the issues of effective management of information services activities and highlights the areas of great potential application of the technology.
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Creating Business Advantage in the Information Age by Lynda M Applegate
Harvard Business School Cases are world renowned for their extensive and thorough exploration of strategic issues. We are offering a selection of recent HBS cases with four module introductions as a stand-alone product for the first time to offer greater flexibility for packaging with other MH/Irwin products. This book is written for students and managers who desire an overview of e-business and contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader's experience with IT, but it is assumed that the reader has some course work or work experience. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology and E-Business.| SKU | Unavailable |
| ISBN 13 | 9780072523676 |
| ISBN 10 | 0072523670 |
| Title | Creating Business Advantage in the Information Age |
| Author | Lynda M Applegate |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2001-12-21 |
| Number of pages | 432 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |