Dealing With Darwin by Geoffrey A Moore

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Dealing With Darwin by Geoffrey A Moore

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Dealing With Darwin by Geoffrey A Moore

Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest challenge facing new ventures. Now he's back with a book for established businesses that need to learn how to adapt. Illustrating his arguments with more than one hundred examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today's Darwinian challenges.

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SKU Unavailable
ISBN 13 9781591841074
ISBN 10 1591841070
Title Dealing With Darwin
Author Geoffrey A Moore
Condition Unavailable
Binding Type Hardback
Publisher Penguin Putnam Inc
Year published 2006-05-02
Number of pages 304
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.