Eventful Cities by Greg Richards
Processes of globalisation, economic restructuring and urban redevelopment have placed events at the centre of strategies for change in cities. This title analyses the process of cultural event development, management and marketing and links these processes to their wider cultural, social and economic context.'All topics are analyzed using a number of examples, both from European cities and from other parts of the worldThis volume intends to provide guidance for those involved in designing, running, funding, evaluating and studying cities and their events, for those who are interested in the board process both of cultural management and urban revitalisation, as these relate to events in cities.' Culturelink Network
'Overall, this is an easy-to-read book that provides a rich set of both theoretical background and industry evidence of the ways to design, run, fund, evaluate and study cities and their events. The book nicely integrates theoretical concepts with practical evidence gathered through a wide spectrum of international cities of different sizes and geographical locations. The book constitutes a useful reading for researchers-academics, undergraduate or graduate students and all practitioners and policy-makers involved in event management, cultural management, arts administration, urban studies, cultural studies and tourism. Marianna Sigala, Tourismos Journal
| SKU | Unavailable |
| ISBN 13 | 9780750669870 |
| ISBN 10 | 075066987X |
| Title | Eventful Cities |
| Author | Greg Richards |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2010-04-23 |
| Number of pages | 534 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |