Fast, Cheap and Viral by Aashish Chopra

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Fast, Cheap and Viral by Aashish Chopra

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Fast, Cheap and Viral by Aashish Chopra

Viral marketing should not be a happy accidentAashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success. ]

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SKU Unavailable
ISBN 13 9789351952756
ISBN 10 9351952754
Title Fast, Cheap and Viral
Author Aashish Chopra
Condition Unavailable
Binding Type Paperback
Publisher Hachette India
Year published 2018-12-25
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.