House of Lies by Martin Kihn

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House of Lies by Martin Kihn

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House of Lies by Martin Kihn

When Martin Kihn joined a powerhouse New York consulting firm, he thought his job was to help organizations. In reality, the consultants spent precious work hours prowling for new clients, and offered little or no useful information. From power breakfasts with mind games to the screaming indignity of Feedback Camp in New Jersey, House of Lies reveals the truth about a profession that could threaten your job, your career, and your life and even throws you some lifelines should the suits start circling your company.

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Martin Kihn is Salesforce Marketing Cloud's senior vice president of strategy. He was previously a renowned Gartner analyst covering marketing, advertising, and analytics for five years.

SKU Unavailable
ISBN 13 9780446576567
ISBN 10 0446576565
Title House of Lies
Author Martin Kihn
Condition Unavailable
Binding Type Hardback
Publisher Hachette Book Group
Year published 2005-03-21
Number of pages 273
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.