Inside Intel by Tim Jackson

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Inside Intel by Tim Jackson

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Summary

The first book to be written about Intel, producers of the Pentium processor and one of the most powerful chip companies in the world. Jackson exposes a story of personal rivalry, aggressive marketing and spectacular failure and success. The company risked $1 billion and their entire trade reputation on concealing an error in the Pentium chip.

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Inside Intel by Tim Jackson

The first book to be written about Intel, producers of the Pentium processor and one of the most powerful chip companies in the world. Jackson exposes a story of personal rivalry, aggressive marketing and spectacular failure and success. The company risked $1 billion and their entire trade reputation on concealing an error in the Pentium chip.

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Tim Jackson writes a technology column for the 'Financial Times' newspaper. The author of 'Virgin King: Inside Richard Branson's Business Empire' (HarperCollins 1994) and 'Turning Japanese' (HarperCollins 1993), he worked formerly as a foreign correspondent for the 'Economist' and the 'Independent' in Tokyo and Brussels. He is currently working on a book about the Sainsbury family.

SKU Unavailable
ISBN 13 9780002557771
ISBN 10 0002557770
Title Inside Intel
Author Tim Jackson
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Publishers
Year published 1997-11-03
Number of pages 352
Prizes Winner of Global Business Book Award 1998
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.