{"product_id":"international-marketing-strategy-book-frank-bradley-9780273686880","title":"International Marketing Strategy","description":"Illustrating the full range of tasks facing the firm in today's competitive business environment, this book explains how to integrate the various market entry and development strategies into a series of decisions that reflect an interplay of the international marketing environment, technological forces and strengths and weaknesses of the firm.","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49536049512721,"sku":"GOR002394430","price":22.49,"currency_code":"AUD","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49664646906129,"sku":"GOR002748202","price":23.99,"currency_code":"AUD","in_stock":false},{"title":"GB \/ LIKE_NEW \/ INTERNAL","offer_id":52388468588817,"sku":"GOR011645701","price":22.49,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0273686887.jpg?v=1751006268","url":"https:\/\/www.worldofbooks.com\/en-au\/products\/international-marketing-strategy-book-frank-bradley-9780273686880","provider":"World of Books ","version":"1.0","type":"link"}