Logo Modernism
Logo Modernism
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Summary
Examine the distillation of modernism in graphic design with this vast collection of approximately 6,000 logos from 1940–1980. Ranging from media outfits to retail giants, airlines to art galleries, these clean, clear visual concepts may be seen as the visual birth of corporate identity.
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Logo Modernism by R Remington
Examine the distillation of modernism in graphic design with this vast collection of approximately 6,000 logos from 19401980. Ranging from media outfits to retail giants, airlines to art galleries, these clean, clear visual concepts may be seen as the visual birth of corporate identity.
“This fantastic collection of handsome logos testifies to the enduring power of clean, crisp, universally symbolic design language that is a far cry from the often trendy, cheesy, puffed-up corporate branding that exists today[…] Logo Modernism is a brilliant catalog of what good corporate logo design looks like.” * Slate.com *
“…blockbuster new book Logo Modernism…is a beautiful distillation of modernist ideals rendered in their most superbly crafted way.” * Itsnicethat.com *
“…This book is not only full-to-bursting with hugely important logos, it is physically huge!… If you have an interest in social, cultural or corporate history, this is an unrivalled resource and deserves a place on your shelves (if it will fit).” * FormFIftyFive.com *
“…Almost limitless as a logo archive for the period, TASCHEN’s Logo Modernism means business about the business of good design.” * PedroSilmon.com *
“…blockbuster new book Logo Modernism…is a beautiful distillation of modernist ideals rendered in their most superbly crafted way.” * Itsnicethat.com *
“…This book is not only full-to-bursting with hugely important logos, it is physically huge!… If you have an interest in social, cultural or corporate history, this is an unrivalled resource and deserves a place on your shelves (if it will fit).” * FormFIftyFive.com *
“…Almost limitless as a logo archive for the period, TASCHEN’s Logo Modernism means business about the business of good design.” * PedroSilmon.com *
Jens Müller was born in Koblenz, Germany, in 1982 and studied graphic design. Recipient of numerous national and international design awards, he is a partner of Vista design studio in Düsseldorf and professor of corporate design at the Dortmund University of Applied Sciences and Arts.
| SKU | Unavailable |
| ISBN 13 | 9783836545303 |
| ISBN 10 | 3836545306 |
| Title | Logo Modernism |
| Author | Jens Müller |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Taschen GmbH |
| Year published | 2015-09-24 |
| Number of pages | 432 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |