A Multimodal-Experimental Approach to Data Visualisation by Murray Dick
Drawing on an interdisciplinary perspective, this volume offers a new theoretical paradigm of best practice in data visualization. While traditionally work in this field has often framed engagement with data visualization around a computational theory of mind, Dick demonstrates how a multi-layered interdisciplinary approach, mobilised within an embodied theory of cognition, may offer a more nuanced way of achieving design effectiveness.
The book foregrounds audience affect, rather than communicative efficiency, as the organising principle of design, presenting an approach that incorporates metaphor, modality and myth (or storytelling) as layered, foundational concepts. These concepts are explored through a mixed methods approach, that includes ethnography, visitor studies, pedagogic methods, and case studies.
This volume will appeal to scholars interested in visual communication, graphic design, data journalism, and higher education.
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Multimodality, Ideology, and Manipulation
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Multimodal Mediation Through Picturebooks and Graphic Narratives
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Approaching Digital Interfaces, Social Media and Multimodality from the French Context
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Multimodal Practices in Higher Education
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Designing Learning with Digital Play
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The Structure of Multimodal Documents
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Switching Semiotic Styles
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A Multimodal Framework of Pedagogical Practices in Space
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Multimodality in the Built Environment
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Multimodality and Aesthetics
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The Materiality of Writing
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Multimodal Semiotics and Rhetoric in Videogames
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Advancing Multimodal and Critical Discourse Studies
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Multimodal Film Analysis
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Multimodality Across Classrooms
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Pictorial Framing in Moral Politics
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The Discourse of Physics
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The Discourse of YouTube
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Designing and Implementing Multimodal Curricula and Programs
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Spoken and Written Discourse in Online Interactions
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Multimodality, Cognition, and Experimental Literature
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Multimodal Analysis in Academic Settings
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Organizational Semiotics
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Multimodality and Social Interaction in Online and Offline Shopping
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Mapping Multimodal Performance Studies
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A Multimodal Approach to Video Games and the Player Experience
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New Perspectives on Narrative and Multimodality
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Multimodal Studies
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Multimodality and Social Semiosis
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Critical Multimodal Studies of Popular Discourse
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Reading Images for Knowledge Building
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Genre Networks
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Multimodal Chinese Discourse
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Discourses, Modes, Media and Meaning in an Era of Pandemic
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Designing Learning with Embodied Teaching
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Multimodal Approaches to Media Discourses
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Transmediations
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Film Discourse Interpretation
Murray Dick lectures in Multimedia Journalism in the Department of Media, Culture, Heritage, at Newcastle University, UK.
| SKU | Unavailable |
| ISBN 13 | 9781032982694 |
| ISBN 10 | 1032982691 |
| Title | A Multimodal-Experimental Approach to Data Visualisation |
| Author | Murray Dick |
| Series | Routledge Studies In Multimodality |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Routledge |
| Year published | 2027-05-03 |
| Number of pages | 200 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |