Odyssey by John Sculley
This is an autobiography-cum-business book by John Sculley, one of the most successful businessmen in America, who became Pepsi's president and CEO at the age of 38. At the height of his success with Pepsi he joined the high-risk young Apple, co-founded by a young genius named Stephen Jobs. This book describes the turbulent relationship between Jobs and Sculley, their break-up over the future of Apple, and the eventual transformation of Apple into one of the most unconventional and dramatic success stories in business history. It offers an insight into the emotions and personal drama of life at the top. John A.Byrne is management editor of "Business Week" magazine. He is also the author of "The Headhunters".As Pepsi’s youngest-ever vice president John Sculley launched – and won – the Cola Wars. Then, at what looked like the pinnacle of his career, he astounded the business world by rising to a challenge from Steven Jobs, a brilliant college dropout and founder of the high-risk Apple Computer Company: ‘Do you want to spend the rest of your life selling sugared water, or do you want to change the world?’
| SKU | Unavailable |
| ISBN 13 | 9780006383437 |
| ISBN 10 | 0006383432 |
| Title | Odyssey |
| Author | John Sculley |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | HarperCollins Publishers |
| Year published | 1994-08-08 |
| Number of pages | 608 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |