OPEN-Question Selling: Unlock Your Customer's Needs to Close the Sale... by Knowing What to Ask and When to Ask It
OPEN-Question Selling: Unlock Your Customer's Needs to Close the Sale... by Knowing What to Ask and When to Ask It
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Summary
By asking four types of questions - Operational, Problem, Effect, and Nail Down - you can address customer needs, find connections, and build the kind of relationships that enable you to close more sales. This guide shows how to use Open Question Selling throughout the sales process.
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OPEN-Question Selling: Unlock Your Customer's Needs to Close the Sale... by Knowing What to Ask and When to Ask It by Jeff Gee
Build stronger relationships with customers through the OPEN Questioning technique By asking four types of questions-Operational, Problem, Effect, and Nail Down-you can address customer needs, find connections, and build the kind of relationships that enable you to close more sales. This hands-on guide shows how to use OPEN Question Selling throughout the sales process, from getting in the door to handling objections to making the close. With more than 100 sample questions and end-of-chapter exercises, you'll soon be on your way to building winning customer relationships.
Jeff Gee is a popular motivational speaker and trainer with over 20 years' experience. Val Gee is an instructional designer, an ordained priest, and a regular contributor to Training magazine.
| SKU | Unavailable |
| ISBN 13 | 9780071484725 |
| ISBN 10 | 0071484728 |
| Title | OPEN-Question Selling: Unlock Your Customer's Needs to Close the Sale... by Knowing What to Ask and When to Ask It |
| Author | Jeff Gee |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 2007-06-16 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |