The Pursuit of Wow! by Tom Peters

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The Pursuit of Wow! by Tom Peters

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The Pursuit of Wow! by Tom Peters

Organized into more than 200 thought- and action-provoking elements--from the importance of clean trucks and bathrooms to conversations with entrepreneurs creating new markets--Tom Peters, bestselling management guru offers a practical guide to impractical times.

In The Pursuit of Wow , Tom Peters offers readers the words, the tools, to survive in tumultuous business environments. In his groundbreaking book, In Search of Excellence changed the way business does business. Now it's time to take the next leap into the cyberstage era. Getting to a place called excellence is no longer the idea. You've got to take that leap, then leap again--catapult their imaginations, blow their mindsets--in a word, wow them.

Once more the unconventional Peters stimulates corporate thought processes. Along with the best of his columns, Peters includes questions and rebuttals that come from readers and listeners, as well as his own candid responses. A must-read for every business person.
SKU Unavailable
ISBN 13 9780679755555
ISBN 10 0679755551
Title The Pursuit of Wow!
Author Tom Peters
Condition Unavailable
Binding Type Paperback
Publisher Random House USA Inc
Year published 1994-11-22
Number of pages 368
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable