Satisfaction by Chris Denove

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Satisfaction by Chris Denove

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Satisfaction by Chris Denove

For nearly four decades, J. D. Power and Associates has been measuring consumer satisfaction and helping businesses improve profits by paying attention to what customers really want. Now, at last, the company has created the definitive book on how to boost profits by increasing customer satisfaction. Satisfaction opens the vault on years of J. D. Power data, quantifying the elusive links between satisfaction and customer loyalty, market share and profits.

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Chris Denove is a vice president at J. D. Power and Associates.
James D. Power IV is an executive vice president at J. D. Power and Associates.J. D. Power and Associates, founded in 1968, is a global marketing information firm that conducts independent and unbiased surveys of customer satisfaction, product quality and buyer behavior for many different industries.
SKU Unavailable
ISBN 13 9781591841098
ISBN 10 1591841097
Title Satisfaction
Author Chris Denove
Condition Unavailable
Binding Type Hardback
Publisher Penguin Putnam Inc
Year published 2006-07-01
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.