Saving Big Blue by Robert Slater

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Saving Big Blue by Robert Slater

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Summary

A text that reveals the strategies and tactics of Lou Gerstner, the man credited with IBM's remarkable turnaround. It provides valuable lessons that can be applied to other businesses, on everything from keeping and expanding the customer base to exploiting cyberspace.

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Saving Big Blue by Robert Slater

A text that reveals the strategies and tactics of Lou Gerstner, the man credited with IBM's remarkable turnaround. It provides valuable lessons that can be applied to other businesses, on everything from keeping and expanding the customer base to exploiting cyberspace.
SKU Unavailable
ISBN 13 9780071342117
ISBN 10 0071342117
Title Saving Big Blue
Author Robert Slater
Condition Unavailable
Binding type Hardback
Publisher McGraw-Hill Education - Europe
Year published 1999-01-01
Number of pages 288
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable