Six Billion Shoppers by Porter Erisman
An insightful, practical guide to e-commerce in emerging markets and how to profit from their explosive boom.
Fascinating..stories don't get much better than Alibaba's. -- Praise for Alibaba's World * The Financial Times *
An absolute delight to read. The book is written in a fresh, engaging style that creates a sense of immediacy and empathy for Alibaba's team. If you like a well-written business yarn, read Alibaba's World. It's how the East was won. -- Praise for Alibaba's World * The New York Journal of Books *
A fascinating insider's look at the digital opening of China... provides a dizzying look at this company's startling birth, growth, and success. -- Praise for Alibaba's World * Publisher's Weekly *
An absolute delight to read. The book is written in a fresh, engaging style that creates a sense of immediacy and empathy for Alibaba's team. If you like a well-written business yarn, read Alibaba's World. It's how the East was won. -- Praise for Alibaba's World * The New York Journal of Books *
A fascinating insider's look at the digital opening of China... provides a dizzying look at this company's startling birth, growth, and success. -- Praise for Alibaba's World * Publisher's Weekly *
From 2000 to 2008, Porter Erisman worked as a vice president at Alibaba Group, joining the company just as it moved out of founder Jack Ma's apartment. He is the international bestselling author of Alibaba's World: How a Remarkable Chinese Company is Changing the Face of Global Business. An expert on e-commerce in emerging markets, he has consulted in Africa, Asia and Latin America and has spoken at high-profile industry events in over thirty countries.
| SKU | Unavailable |
| ISBN 13 | 9781509874774 |
| ISBN 10 | 1509874771 |
| Title | Six Billion Shoppers |
| Author | Porter Erisman |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Pan Macmillan |
| Year published | 2018-09-20 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |