Spreading Joy by Joy Alukkas

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Spreading Joy by Joy Alukkas

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Spreading Joy by Joy Alukkas

Spreading Joy is the autobiography of jewellery billionaire Joy Alukkas. His evolution from family underdog to a tycoon in his own right, mirrors his professional journey from a part-share in a single small store to the world's largest single-owner jewelry retail chain, with a footprint across three continents. Arriving in the United Arab Emirates in 1986, he began by setting up a trading company. The economy being at a nascent stage, it was a struggle, exacerbated by the language barrier, no pre-established rules on procurement, staffing, sales etc. He persisted and after some 18 months, opened the first 'Alukkas' jewelry store in Abu Dhabi, followed by another in Dubai. On 2 August 1990, the Gulf War broke out, disrupting every aspect of life. Joy left for Kerala, only to return to the Gulf a few months later with a determination to re-establish the business.

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SKU Unavailable
ISBN 13 9789356995260
ISBN 10 9356995265
Title Spreading Joy
Author Joy Alukkas
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins India
Year published 2023-10-29
Number of pages 256
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.