Starting Your Own Business 6th Edition
Starting Your Own Business 6th Edition
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Starting Your Own Business 6th Edition by Jim Green
This book concentrates on the creative heart of business, on how to develop an exciting enterprise from the original germ of an idea. * Finding a good idea * Getting started * Creating a winning business plan * Funding your enterprise * Marketing your business * Maintaining progress * Monitoring growth CONTENTS; List of illustrations; Preface; 1. Getting started; 2. Finding ideas; 3. Creating a winning business plan; 4. Funding your enterprise; 5. Planning ahead; 6. Marketing your enterprise; 7. Cultivating the selling habit; 8. Developing the right qualities; 9. Maintaining progress; 10. Powering your way to success; 11. Why women excel in small business; 12. Why you need a website even if your business is offline 13. Devising master checks for ongoing efficiency; 14. Monitoring growth using an audit checklist; Glossary of Business Terms; Appendix 1: Source of Public Sector Assistance; Appendix 2: The Internet; Business Address Book; More Business Books to Help You; Index.
Recommended as one of the 'Top 10 Business Books' by The Independent'His techniques obviously work because, aside from his work as a business lecturer, he is still an active entrepreneur. The book is also full of practical hints about handling tax, approaching potential funders and finding suitable premises.' The Independent. 'Encouraging and practical, Green's book covers all the basics. An entrepreneur himself, Green knows the questions to ask.' Management Today. 'Practical advice presented in a clear and concise style.' Moneywise. 'An easy-to-read and motivating book.' Making Money.
Jim Green is himself a successful entrepreneur who also writes and lectures on a wide range of business topics.
| SKU | Unavailable |
| ISBN 13 | 9781845284206 |
| ISBN 10 | 1845284208 |
| Title | Starting Your Own Business 6th Edition |
| Author | Jim Green |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Little, Brown Book Group |
| Year published | 2010-06-22 |
| Number of pages | 180 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |