Strategic Business Planning by Clive Reading
This practical manual dispels the mystique of strategy and planning avoiding theory and academic jargon. Strategic Buisness Planning is based on the direct experiences of many organisations who have implemented the process and praised the results.
"Interesting, informative and unambiguous" Strategic Change; "A practical look at what is to many a highly theoretical issue." Management Training"
Clive Reading has worked for BKT Strategy in Europe and the United States for 14 years. His clients include major companies in manufacturing, pharmaceuticals, IT, construction, finance and specialised services. His consulting assignments focus on strategic business planning where his record of success over the years is formidable.
| SKU | Unavailable |
| ISBN 13 | 9780749442712 |
| ISBN 10 | 0749442719 |
| Title | Strategic Business Planning |
| Author | Clive Reading |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Kogan Page Ltd |
| Year published | 2004-05-28 |
| Number of pages | 384 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |