Strategic Planning by George A Steiner

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Strategic Planning by George A Steiner

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Strategic Planning by George A Steiner

In today's complex business world, strategic planning is indispensable to achieving superior management. George A. Steiner's classic work, known as the bible of business planning, provides practical advice for organizing the planning system, acquiring and using information, and translating strategic plans into decisive action. An invaluable resource for top and middle-level executives, Strategic Planning continues to be the foremost guide to this vital area of business management.

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George A Steiner, Kunin Professor of Business and Society and Professor of Management at UCLA (emeritus), is the author of more than thirty books. He lives in Van Nuys, California
SKU Unavailable
ISBN 13 9780029311103
ISBN 10 0029311101
Title Strategic Planning
Author George A Steiner
Condition Unavailable
Binding Type Hardback
Publisher Prentice Hall (a Pearson Education company)
Year published 1979-04-01
Number of pages 384
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.