The Subtraction by Alexander Gelman

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The Subtraction by Alexander Gelman

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Part of Design Process S series

Summary

The author explains his design approach which seeks to go beyond minimalism and breaks down into four stages: Expose; Conceal; Accept; and Reject. His objective is to strip away the layers of design which often conceal the essence of an idea. Examples include the Nike logo and Swatch design.

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The Subtraction by Alexander Gelman

The author explains his design approach which seeks to go beyond minimalism and breaks down into four stages: Expose; Conceal; Accept; and Reject. His objective is to strip away the layers of design which often conceal the essence of an idea. Examples include the Nike logo and Swatch design.

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SKU Unavailable
ISBN 13 9782880463915
ISBN 10 2880463912
Title The Subtraction
Author Alexander Gelman
Series Design Process S
Condition Unavailable
Binding Type Hardback
Publisher Rotovision
Year published 2000-02-01
Number of pages 160
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.