The Thought Leaders Project by Lee Aase

The Thought Leaders Project by Lee Aase

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The Thought Leaders Project by Lee Aase

Written for the marketer in the field using everyday language, examples, and case studies that will help all members of a hospital marketing department do their jobs better while spending marketing dollars wisely. The Thought Leaders Project: Hospital Marketing, is co-written by a team of marketing thought leaders in the healthcare industry. The book is a compilation of healthcare marketing insights, tips, and best practices written by leading healthcare marketers. The book itself covers a variety of topics such as the application of digital marketing strategies to patient acquisition, patient experience, patient retention, and service line marketing. With articles from the likes of Lee Aase, Chris Boyer, Dan Dunlop we are empowered with the tools and inspired to take action to impact the very lives of the patients we serve.
SKU Unavailable
ISBN 13 9781468068252
ISBN 10 1468068253
Title The Thought Leaders Project
Author Lee Aase
Condition Unavailable
Binding Type Paperback
Publisher CreateSpace
Year published 2011-10-12
Number of pages 182
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.