Visual Language for Designers by Connie Malamed
Normal0MicrosoftInternetExplorer4Within every picture is a hidden language that conveys a message, whether it is intended or not. This language is based on the ways people perceive and process visual information. By understanding visual language as the interface between a graphic and a viewer, designers and illustrators can learn to inform with accuracy and power. In a time of unprecedented competition for audience attention and with an increasing demand for complex graphics, Visual Language for Designers explains how to achieve quick and effective communications. It presents ways to design for the strengths of our innate mental capacities and to compensate for our cognitive limitations. Includes: —How to organize graphics for quick perception —How to direct the eyes to essential information —How to use visual shorthand for efficient communication —How to make abstract ideas concrete —How to best express visual complexity —How to charge a graphic with energy and emotionConnie Malamed has a background in art and cognitive psychology, with a B.S. in Art Education and an M.A. in Instructional Design and Technology. She is a consultant based in the Washington, D.C. area in the fields of e-learning, visual communication, media design, and information design. http://www.malamedconsulting.com
| SKU | Unavailable |
| ISBN 13 | 9781592535156 |
| ISBN 10 | 1592535151 |
| Title | Visual Language for Designers |
| Author | Connie Malamed |
| Condition | Unavailable |
| Publisher | Quarto Publishing Group USA Inc |
| Year published | 2009-06-01 |
| Number of pages | 240 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |