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The Business of Streaming and Digital Media By Dan Rayburn (Dan Rayburn is recognized as "the voice of the streaming media industry" and is Executive Vice President for StreamingMedia.com, a diversified news media company.)

The Business of Streaming and Digital Media
by Dan Rayburn

In Stock
£6.49
Gives a concise and direct analysis of how to implement a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in the business. This book features strategies to build profitable businesses using streaming and rich media technologies and critical implications of streaming and digital media technologies on business.
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The Business of Streaming and Digital Media Summary


The Business of Streaming and Digital Media by Dan Rayburn

This book answers the question, "What is the value of using streaming and digital media for my business and what can I expect in return?" The Business of Steaming and Digital Media gives you a concise and direct analysis of how to implement a scalable, profitable venture, as well as the common and hidden pitfalls to avoid in your business. By focusing on both the business implications and technical differences between rich media and traditional broadcast distribution, you will learn how to gain significant time-to-market and cost-saving advantages by effectively using streaming and digital media technologies.

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The Business of Streaming and Digital Media Reviews


"...provides a number of very useful hints on how to make streaming successful (rather than merely profitable)." EBU Technical Review

About Dan Rayburn


Dan Rayburn has thirteen years of high profile experience launching and growing successful technology companies specifically in the streaming and digital media sector and co-founded one of the industry's first streaming media webcasting production companies. He is recognized as "the voice of the streaming media industry" and is Executive Vice President for StreamingMedia.com, a diversified news media company with a mission to serve and educate the streaming media industry. He is a sought after speaker, writer, publisher, consultant and industry entrepreneur to corporations and industry vendors and his work has been featured in print and online by nearly every major media outlet. He provides economic, financial, and business strategy consulting to law firms, corporations, and government agencies regarding litigation cases involving video over IP and digital media patents and provides independent, unbiased, industry specific data on key investment sectors in the digital media, IPTV and wireless industries to institutional money managers.

Table of Contents


Acknowledgements
Introduction: The Current State of the Streaming and Digital Media Industry

Chapter 1: Why Get into Streaming and Digital Media?
1.1 The Key Question Is Not Can you Build a Streaming Business, But Should You?
-1.1.2 Digital Media's Rapid Rise
-1.1.3 When Technology Becomes a Business
-1.1.4 Out of the Technology Ashes and into the Fiscal Fire
1.2

Additional information

GOR002823123
The Business of Streaming and Digital Media by Dan Rayburn
Dan Rayburn
Using Digital Media for Revenue Generation: The Value in Managing your Own Content, Channels, and Customers<br />-1.2.1 Content Monetization<br />-1.2.2 Channel Control<br />-1.2.3 Customer Contact<br />1.3
Used - Very Good
Paperback
Taylor & Francis Ltd
2005-03-22
240
0240805984
9780240805986
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.