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The Social Animal: A Story of How Success Happens By David Brooks

The Social Animal: A Story of How Success Happens
by David Brooks

Forget everything you thought you knew about happiness and fulfilment. Let David Brooks take you on a journey - an adventure in the unconscious. It will change the way you see yourself, and the world.
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The Social Animal: A Story of How Success Happens Summary


This is the happiest story you will ever read. It's about two people who led wonderfully fulfilling, successful lives. The odd thing was, they weren't born geniuses. They had no extraordinary physical or mental gifts. Nobody would have picked them out at a young age and said they were destined for greatness. How did they do it? In the past thirty years we have learnt more about the human brain than in the previous 3000 - a scientific revolution has occurred. The unconscious mind, it turns out, is most of the mind - the place where the majority of the brain's work gets done, where our most important life decisions are made, where character is formed and the seeds of accomplishment grow. In this illuminating and compelling book, David Brooks weaves a vast array of new research into the lives of two fictional characters, Harold and Erica, following them from infancy to old age. In so doing, he reveals a fundamental new understanding of human nature. Most success stories are explained at the surface level of life. They describe academic ability, hard work and learning the right techniques to get ahead. This story - the story of Harold and Erica - is told one level down, at the level of emotions, intuitions, biases, genetic predispositions and deep inner longings. The result is a new definition of success, highlighting what economists call non-cognitive skills - those hidden qualities that can't be easily counted or measured, but which in real life lead to happiness and fulfilment. The Social Animal is a moving and nuanced intellectual adventure. Impossible to put down, it is an essential book for our time - one that will have a broad social impact and change the way we see ourselves and the world.

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Additional information

Sku
GOR002898534
Title
The Social Animal: A Story of How Success Happens
Author
Condition
Very Good
Binding type
Paperback
Publisher
Short Books Ltd
Year published
Number of pages
430
ISBN 10
1907595449
ISBN 13
9781907595448
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.