...effective in moving statistics from the 'text book' into the 'real world'...text is clear and well-written... (Mathematics Today, Vol 40(4), August 2004) ...can be highly recommended to everybody who applied statistics or deals with statistical applications... (Statistical Papers, Vol. 45(1), Jan 2004) ...well written and presented...kind of book one can happily dip into and find something of interest... (Royal Statistical Society, Vol 157(1), 2004) ...this quick-access guide is intended for the wide audience of students and researchers who deal with statistic in their...work. (SciTech Book News, Vol. 26, No. 2, June 2002) ...a realistic book that challenges the way that students look at the issues involved with using statistics... (Short Book Reviews, December 2002) ...enjoyable and...worthwhile reading for practitioners, consultants, and applied academic statisticians... (Technometrics, Vol. 45, No. 1, February 2003) It is a pleasure to recommend this remarkable book to one and all. For a beginner it is a treasure trove; for an experienced person it can provide new ideas on how better to pursue the subject of applied statistics. (Journal of Quality Technology, Vol. 35, No. 1, January 2003) ...great reading...a thought-provoking book...strongly encourage statisticians and researchers to have Statistical Rules of Thumb handy... (The American Statistician, Vol. 57, No. 2, May 2003)
