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The Mind Of The Strategist: The Art of Japanese Business By Kenichi Ohmae

The Mind Of The Strategist: The Art of Japanese Business
by Kenichi Ohmae

In Stock
£2.99
An account of global business domination that reveals the thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them. This book uses case studies of strategic thinking in action.
6 in stock

The Mind Of The Strategist: The Art of Japanese Business Summary


The Mind Of The Strategist: The Art of Japanese Business by Kenichi Ohmae

A Masterful Analysis of Company, Customer, and Competition Kenichi Ohmae - voted by The Economist as "one of the world's top five management gurus" - changed the landscape of management strategy in "The Mind of the Strategist". In this compelling account of global business domination, Ohmae reveals the vital thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them. Filled with case studies of strategic thinking in action, Ohmae's classic work inspires today's managers to excel to new heights of bold, imaginative thinking and solutions. "In many ways, Ohmae can be considered the modern reincarnation of a much older guru, Adam Smith." -"Journal of Marketing". "A fascinating window into the mind of one of Japan's premier strategists...full of ideas about how to improve strategic thinking."- Michael E. Porter, Graduate School of Business Administration, Harvard University

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About Kenichi Ohmae


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Table of Contents


INTRODUCTION

Part 1: The Art of Strategic Thinking

Chapter 1: Analysis- The Starting Point

Chapter 2: Four Routes to Strategic Advantage

Chapter 3: Focusing on Key Factors

Chapter 4: Building on Relative Superiority

Chapter 5: Pursuing Aggressive Initiatives

Chapter 6: Exploiting Strategic Degrees of Freedom

Chapter 7: The Secret of Strategic Vision

Part 2: Buidling Successful Strategies

Chapter 8: The Strategic Triangle

Chapter 9: Customer-Based Strategies

Chapter 10: Corporate-Based Strategies

Chapter 11: Competitor-Based Strategies

Chapter 12: Corporate Strategy

MODERN STRATEGIC REALITIES,/p>

Chapter 13: Understanding the Economic Environment

Chapter 14: Coping with Strategic Change

Chapter 15: Japan: Myths and Realities

Chapter 16: Foresighted Decision Making

Chapter 17: A Strategic Success Formula?

Additional information

GOR001414710
The Mind Of The Strategist: The Art of Japanese Business by Kenichi Ohmae
Kenichi Ohmae
Used - Very Good
Paperback
McGraw-Hill Education - Europe
1991-08-01
304
0070479046
9780070479043
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.