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Selling to Win By Richard Denny

Selling to Win
by Richard Denny

In a direct and readable style Richard Denny shows how to put winning sales techniques into practice. Recognised worldwide as one of the best books ever written on selling.
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Selling to Win Summary


"Fantastic read, the results speak volumes." - Steve Bennett, JUNGLE.COM Selling to Win has established itself as one of the world's best-selling books on selling skills. The power of Denny's simple message has helped many thousands of salespeople become high flyers. In a very direct and accessible style, he shows how to put winning techniques into practice. Updated and revised, this third edition is even more effective, highlighting the important change needed to sell and win business in a more sophisticated and competitive marketplace. It gives practical advice on how to: get a sale when your service is not the cheapest; turn your customer into an ambassador; build a positive attitude; beat the competition close a sale. This invaluable book is recogised as one of the most effective and powerful sales-improvement guides ever written.

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Additional information

Sku
GOR001250644
Title
Selling to Win
Author
Condition
Very Good
Binding type
Paperback
Publisher
Kogan Page Ltd
Year published
Number of pages
208
ISBN 10
0749444347
ISBN 13
9780749444341
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.