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Life's a Pitch: How to Sell Yourself and Your Brilliant Ideas By Roger Mavity

Life's a Pitch: How to Sell Yourself and Your Brilliant Ideas
by Roger Mavity

The pitch is the absolute essence of modern business.Part inspirational manual for business, part guidebook to a successful and happy social life, Life's a Pitch is written as the result of an accumulated half century of (mostly successful) pitching by the authors.
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Life's a Pitch: How to Sell Yourself and Your Brilliant Ideas Summary


The pitch is the absolute essence of modern business. Ideas are the most valuable commodity in the modern economy and it is human skill which develops them. In pitching for new business, ideas and emotional intelligence dominate. However the skills of the pitch are not only relevant to the world of business, rather they apply to just about every significant personal transaction in your life... Life's a Pitch is the ultimate how-to book - a mixture of mechanics and magic. Nothing like it has been written before. A mixture of mentoring, graphics, anthropology, market research and modern Machiavellianism, this book will prepare you for success. So whether at a sales conference in corporate conference room hell or over lunch at a glamourous restaurant, Life's a Pitch tells you how to handle human transactions. A pitch is not a meeting, it's a drama. A pitch is not about transferring information, it's about transferring power. It is business, but it is also theatre. And the results of a successful pitch are - quite simply but rather persuasively - money and power. Part inspirational manual for business, part guidebook to a successful and happy social life, Life's a Pitch is written as the result of an accumulated half century of (mostly successful) pitching by the authors. Ground-breaking and genre-busting, it will transform the way you think about the art of persuasion for ever.

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Additional information

Sku
GOR001642615
Title
Life's a Pitch: How to Sell Yourself and Your Brilliant Ideas
Author
Condition
Very Good
Binding type
Paperback
Publisher
Transworld Publishers Ltd
Year published
Number of pages
304
ISBN 10
0552156833
ISBN 13
9780552156837
Prizes
N/A
Cover note
Book picture is for illustrative purposes only, actual cover or edition may vary.
Note
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.