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Snow Business By Simon Hudson (University of Calgary)

Snow Business
by Simon Hudson (University of Calgary)

In Stock
£3.99
With an emphasis on European issues, this book looks into the dynamics of the international ski industry. It presents research and statistical information, as well as case studies from Europe and North America.
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Snow Business Summary


Snow Business: A Study of the International Ski Industry by Simon Hudson (University of Calgary)

With an emphasis on European issues, this book looks into the dynamics of the international ski industry. It presents research and statistical information, as well as case studies from Europe and North America.

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Snow Business Reviews


Tourism and Snow Business The World Ski Market Distribution of the Skiing Product The Consumer Destination Planning and Operations Business and Environmental Conflicts Prospects for the Industry

About Simon Hudson (University of Calgary)


Simon Hudson is a Professor in Tourism and Marketing at the University of Calgary in Canada. He has held previous academic positions at universities in England, and has worked as a visiting professor in Austria, Switzerland, Spain, Fiji, New Zealand, the US, and Australia. Prior to working in academia, Dr. Hudson spent several years working in the tourism industry in Europe, and he now consults for the industry in Alberta and British Columbia. This is Dr. Hudson's third book. His first, written in 2000 called 'Snow Business', was the first book to be written about the international ski industry, and 'Sports and Adventure Tourism' was published in 2003. The marketing of tourism is the focus of his research and he has published numerous journal articles and book chapters from his work. He is frequently invited to international tourism conferences as a keynote speaker.

Table of Contents


1. Tourism and Snow Business. 2. The World Ski Market. 3. Distribution of the Skiing Product. 4. The Consumer. 5. Destination Planning and Operations. 6. Business and Environmental Conflicts. 7. Prospects for the Industry.

Additional information

GOR004706647
Snow Business: A Study of the International Ski Industry by Simon Hudson (University of Calgary)
Simon Hudson (University of Calgary)
Used - Very Good
Paperback
Cengage Learning EMEA
1999-12-23
250
0304704717
9780304704712
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.