My Account
Log in Registration
All
Cart
Highlights
Fiction Books
Non-Fiction Books
Children's Books
Rare Books
Music
DVD & Blu-Ray
Video Games
Category
Wishlists
Cart
All
Free Shipping in the UK
Trustpilot
Proud to be B-Corp

The Fashion Image Thomas Werner (Parsons, School of Design, USA)

The Fashion Image By Thomas Werner (Parsons, School of Design, USA)

The Fashion Image by Thomas Werner (Parsons, School of Design, USA)

Reviews:
£41.49
Condition - New
Only 2 left
New

The Fashion Image Summary

The Fashion Image: Planning and Producing Fashion Photographs and Films by Thomas Werner (Parsons, School of Design, USA)

Great fashion photography, at its best, reflects and shapes the era in which it is made. Whether you are a student, aspiring photographer, or working professional, building a fashion portfolio that aspires to this standard can be daunting. The Fashion Image will help you develop your style through practical advice for image makers. Beginning with a history of fashion photography, Thomas Werner offers advice on assembling your creative team, casting models, developing shoot concepts, and producing photographs and fashion film for editorial and advertising. Professional practice, including self-promotion, social media, set etiquette, and fashion in a global context are also discussed. This is how to at the highest level, with interviews from working fashion photographers, magazine editors, producers, fashion designers, and more, with around 200 color photographs that illustrate the fashion image at its best. With an extensive list of international resources, including Instagram accounts and several assignments, this book is an essential guide for fashion photographers and film makers.

The Fashion Image Reviews

The Fashion Image is an essential resource for aspiring fashion photographers. Thomas presents vital, previously insider-only knowledge from both his own experience and that of internationally renowned industry leaders. He is uniquely qualified as an expert and educator in the field of fashion photography having worked and/or taught in every facet of the industry. His knowledge and passion know no bounds! * Lizzy Oppenheimer, Senior Photo Editor at InStyle *
A bible for students and photographers who want to understand the challenging and dynamic world of fashion photography. * Steve Tynan, University of Falmouth, UK *
As a former NYC fashion photographer with work published in over 50 international publications, I think this is one of the best books for those considering a career as a visual image maker in the fashion industry. * Mark Hamilton, Professor of Fine Arts, Winthrop University, USA *
A well-presented publication, with some inspirational and thought-provoking content. -- Sarah Cooper * Leeds Beckett University, UK *

About Thomas Werner (Parsons, School of Design, USA)

Thomas Werner, Assistant Professor at Parsons School for Design in New York, USA; Editor at Large for IRKmagazine, Paris; Former photography consultant for Reed Krakoff of Reed Krakoff and COACH; Thomas currently lectures internationally on Fashion, Photography, Education, and Contemporary Professional Practices. He has produced numerous international exhibitions and collaborative projects, recently leading a team that developed a media and literacy web site and resource center in five languages (Spanish, French, Russian, Arabic and English) for the United Nations Alliance of Civilizations/UNESCO. Thomas is a recurrent instructor at the United Nations Education First Summer School, and presents workshops on effective message development and communication on an international basis.

Table of Contents

1 The Image Wartime; Postwar; Space age; Counterculture; Punk and disco; Power dressing; A new millennium; Hipsters 2 Fashion Concepts Subculture; Narrative; Culture; Lifestyle; Identity; Street style; Fashion and social issues 3 The Team The Photographers Team; Your Core Team; The Styling Team; The Modeling Agency; Booking a Test Shoot or Job; Casting; The Producer and Photo Studio; Video/Motion; Photo Agency and Reps 4 The Clients Team The Editorial Creative Team; Native Advertising, Branded Content, or Advertorial; Advertising Agencies; Fashion Design Firm In House Creative Team 5 The Fashion Industry Design and market; Consumption and Sustainability; The Industry; The Fashion Shows; Fashion Houses and Firms; International Fashion Organizations selected; Fashion Categories selected 6 Developing a Shoot Concept Portfolio Shoots and tests; Mood boards; Sources of inspiration 7 Shoot Production Test Shoot; Editorial and Advertising; Bidding and Preproduction for Still Imagery and Motion; On set - Editorial and Advertising; Cover shoots and celebrities; Post production still imagery; Payment; Fashion Film; Working with minors; Union and non union sets; Sound; Post production 8 Creative Working with a Model; Working with the Garment; Fashion Film and Camera Movement; Portfolios and Reels; Promotional Pieces 9 The Function of a Fashion Image in a Global Context The Language of a Generation; Audience; Cultural Portrayals; Cultural Representations of Beauty; Working Internationally practical implications; Licensing images internationally; Image Use and Social Media Assignments Further Resources Index

Additional information

NPB9781474240888
9781474240888
1474240887
The Fashion Image: Planning and Producing Fashion Photographs and Films by Thomas Werner (Parsons, School of Design, USA)
Thomas Werner (Parsons, School of Design, USA)
New
Paperback
Bloomsbury Publishing PLC
2018-01-11
256
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

Customer Reviews - The Fashion Image