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Obtaining this is often an unplanned, instinctive process. The manager who has a conscious, systematic approach to acquiring intelligence will be better placed to recognize and seize opportunities whilst safeguarding the organization against the competitive risks that endanger its prosperity - and sometimes even its survival.  Christopher Murphy's Competitive Intelligence explains:  ¢  the theory of business competition ¢  how companies try to get ahead of their rivals ¢  methods of research and sources of information that generate the raw material for creating intelligence ¢  analytical techniques which transform the mass of facts and opinions thus retrieved into a platform of sound, useable knowledge to support informed business decision making.  The text includes plenty of examples and experiences from the author's own consulting experience. He draws on a wide variety of disciplines, including literary criticism (or how to read between the lines of company reports, announcements and media stories) and anthropology (understanding corporate culture), as well as the more obvious ones such as financial analysis, management theory and business forecasting techniques. This fusion of insights from many fields of expertise provides a very readable, practical and imaginative framework for anyone seeking to gather and make effective use of market and company data. While focused on the British business environment, the lessons drawn are of universal application, and examples are taken from across the globe. In addition a chapter is devoted to researching industries and companies in other countries. Although primarily concerned with commercial enterprises, many of the principles and techniques will also be of considerable practical relevance to managers in the public sector or not-for-profit organizations.  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These studies include descriptive research on victims and perpetrators of abuse, measurement issues in assessing stages of change, and real-world applications of motivational interviewing. Murphy and Maiuro illustrate both the benefits and challenges inherent in this growing area of research.\"","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51008759202065,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51008761954577,"sku":"NIN9780826119773","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52123205501201,"sku":"NLS9780826119773","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":53618245566737,"sku":"CIN0826119778VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0826119778.jpg?v=1751201633"},{"product_id":"bigfoot-encounters-in-ohio-book-christopher-murphy-9780888391575","title":"Bigfoot Encounters in Ohio","description":"A remarkable \u0026amp; entertaining account of the bigfoot phenomenon. Ohio is among the top five states in reported bigfoot incidents because of the state's vast farmlands (easy food), extensive forest areas, and abundant water resources. Numerous reports of a strange apelike creature continue to emanate from Ohio's vast rural and forested areas. Now commonly known as bigfoot, the creature is mainly seen in farming communities as it obviously searches for easy food. Large humanlike footprints in cornfields, pasture lands and woodland trails provide tangible evidence of its passage. Joedy Cook and George Clappison have spent almost twenty years investigating the bigfoot phenomenon in Ohio and other eastern states. The information they have gathered on Ohio incidents is presented in this thought-provoking book by Chris Murphy, an author and bigfoot researcher in British Columbia, Canada. While most scientists still reject the possible existence of bigfoot, this book will leave you in awe as to why more is not being done to resolve what is surely North America's greatest mystery. Originally published in 1997 under a different title, the Murphy, Cook, Clappison team has completely revised and updated the work. Many new sightings have been documented and numerous photographs and illustrations have been added. The book has had a complete makeover, with the provision of more and better information on all aspects of the remarkable bigfoot phenomenon in the State of Ohio. Ohio ranks sixth in North America in the number of bigfoot-related incidents by state or province. The details provided in this book give a clear understanding of just how widespread the phenomenon is in Ohio. The astounding eye-witness accounts will convince even the most ardent skeptics that the bigfoot issue has gone far beyond legend and willful fabrications. About the title: Use of the Ohio term Grassman to identify an unusual ape-man creature appears to go back to at least the turn of the last century. Apparently, sightings of the creature in tall grass (including the young of the species) on Ohio's plains resulted in the name. As the creature was somewhat terrifying in appearance, it appears the term was used in a foreboding sense with children (i.e., the Grassman will get you!). Descriptions of the Grassman are identical to those of bigfoot or the sasquatch; however, the Grassman appears to have some different habits or ways of life.","brand":"WoB","offers":[{"title":"US \/ NEW \/ INGRAM","offer_id":51009327595793,"sku":"NIN9780888391575","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52590371045649,"sku":"NLS9780888391575","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0888391579.jpg?v=1751012823"},{"product_id":"far-out-book-christopher-murphy-9781038307897","title":"Far Out!","description":"The 1960s was a period of radical social change. Many young people rejected the politics and values of the day and decided to drop out and migrate to the country. The desire for an independent rural life on the land took many of them to the province of Nova Scotia. To the back-to-the-landers, its far-out location, unspoiled countryside, cheap land and helpful neighbours provided the opportunity to build a self-sufficient life. Inexperienced and unprepared, many eventually left, but some were able to adjust and build satisfying lives while contributing to their communities. Like most immigrants they brought with them new ideas and practices such as alternative energy, organic gardening, health foods, environmentalism, creative arts and crafts and new enterprises. In return their neighbors shared their traditional culture, history and knowledge.\u003cbr\u003e\u003cbr\u003eAuthor and sociologist Chris Murphy uses personal experience, oral history and the photography and art of his brother Peter Murphy and partner Anna Syperek to write this missing chapter of Nova Scotian history. This unusual migration story is a timely one for today's new generation of rural migrants and homesteaders and serves as a nostalgic re ection for those who lived through the transformative Sixties.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51017982607633,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ NEW \/ INGRAM","offer_id":51017984770321,"sku":"NIN9781038307897","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1038307899.jpg?v=1750983816"},{"product_id":"far-out-book-christopher-murphy-9781038307903","title":"Far Out!","description":"The 1960s was a period of radical social change. Many young people rejected the politics and values of the day and decided to drop out and migrate to the country. The desire for an independent rural life on the land took many of them to the province of Nova Scotia. 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The brutal killings leave citizens terrified, and the NH State Police respond by bringing in an experienced investigator. \u003cbr\u003e Detective Sergeant John Osborne is an abrasive but competent state trooper from the major crimes unit. Osborne immediately butts heads with Detective David Boyle, his liaison to the Nashua police department. \u003cbr\u003e Both men begin investigating the grisly murders, which seemingly happened with absolutely no apparent connection except for the killer placing a white pillowcase over the victim's head and tying the end of it off in a knot around the neck.\u003cbr\u003e As if the killer didn't want to see the victims face, the skull is pummeled rendering them unrecognizable. Nothing is as it seems as both investigators clash every step of the way. Their own personal dislike and inter-departmental hostility for each other threatens to jeopardize the investigation. 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Just as a particle exists in multiple states until observed, a user’s presence on a network remains undefined until their Digital ID is verified. Once verified, their identity collapses into a single truth—eliminating any risk of impersonation or fraud.    This book demonstrates how Digital IDs transform the very foundation of network security. Unlike conventional methods, where user identity is indirectly represented through data, this model ties a user’s existence directly to their Digital ID. By securing user presence—and absence—this new authentication model offers unparalleled protection from unauthorized access and common cyber threats like stolen credentials or malicious impersonation.    It equips cybersecurity professionals, C-suite executives, and decision-makers with practical, actionable steps for seamlessly integrating this new technology into existing infrastructures. Readers will explore how Digital IDs create a secure, private interface when connected to the network, and how they prevent unauthorized actions when the user is absent. This innovative shift moves security from reactive mitigation strategies to proactive solutions that ensure both trust and control.    What You Will Learn:      The difference between indirect and direct authentication and how the current cybersecurity approach is fundamentally flawed. Practical steps for implementing digital IDs and direct user interaction to eliminate common cyber threats. How to shift from reactive mitigation strategies to proactive, long-term security solutions that significantly reduce vulnerabilities. Straightforward, actionable insights on how to transform current cybersecurity infrastructures for more robust protection.    Who This Book is for:    This book is written primarily for cybersecurity professionals such as CISOs, CTOs, CIOs, network architects, and IT security managers. 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The facts presented here are not only essential for cybersecurity professionals but also for corporate leaders, policymakers, and anyone interested in the integrity of the digital economy.    What You Will Learn:      Gain a deep understanding of the fundamental flaw in cybersecurity, particularly the impact of public access to secure networks and the deception inherent in current MFA practices. Recognize how various actors, knowingly or unknowingly, have contributed to the current cybersecurity crisis. Implement real solutions with actionable strategies based on real computer science to address and correct these vulnerabilities, paving the way for a more secure digital future. A revolutionary concept of Direct User Interaction and Digital IDs, as opposed to more traditional cybersecurity approaches like Zero Trust or perimeter security.    Who This Book Is for:    This book is primarily written for cybersecurity professionals, corporate leaders, lawyers and policymakers. 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