{"title":"Edward Werz","description":"\u003cp\u003eDelve into the captivating works of Edward Werz, where thrilling narratives and intriguing characters await. Perfect for fans of suspense and mystery, browse our collection and uncover your next favourite read.\u003c\/p\u003e","products":[{"product_id":"phrases-that-sell-book-edward-werz-9780809229772","title":"Phrases That Sell","description":"A good slogan can help you boost your sales. This book serves as a resource for those needing instant access to the key phrases, slogans, and attention grabbers that can gain more attention and sell more product. It has 143 selling phrases to describe service, 153 for fun, 341 covering style and design, and, 180 phrases related to price.","brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":49506772254993,"sku":"CIN0809229773G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49560534614289,"sku":"GOR001446831","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49629744103697,"sku":"GOR001855691","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49653210120465,"sku":"GOR006803256","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":50229669462289,"sku":"CIN0809229773A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":50955010670865,"sku":"CIN0809229773VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":51008060490001,"sku":"NIN9780809229772","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0809229773.jpg?v=1750703095"},{"product_id":"letters-that-sell-book-edward-werz-9780809246847","title":"Letters That Sell","description":"\"Ed Werz is one of the few people in this country who knows how to write results-oriented sales letters.\"  -- Gerhard Gschwandtner, Publisher Personal Selling Power  \"I found it to be an extremely instructive, well-documented, and helpful book. It [is] an important new reference tool for professional copywriters and the busy business executive alike.\"  -- Ray Roel, Editor Direct Marketing Magazine  With these 90 easy-to-use letters, you need never agonize over sales-letter writing again. Arranged by category, these model letters cover every business situation from direct-sell to customer service and novelty letters, each accompanied by invaluable marginal notes that will enable you to tailor them to your specific goals.  Edward Werz, direct-mail expert, provides a bold new approach to sales-letter writing and a format so simple to use that you'll wonder how you ever managed without Letters That Sell.  Whether you are selling a product, a service, or an idea, Letters That Sell will provide fresh insights to veteran letter writers and make the novice feel like a pro. This handy reference also includes:      The four crucial elements every sales letter must have  Attention-grabbing words Notes on writing style Closings that are sure to get results  Transitions that work  Maintaining credibility","brand":"WoB","offers":[{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":49581711065361,"sku":"GOR004350960","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":49656678809873,"sku":"GOR009628651","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ WELL_READ \/ SBYB","offer_id":49946301301009,"sku":"CIN0809246848A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":51422696177937,"sku":"CIN0809246848G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":51734105620753,"sku":"GOR012819470","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0809246848.jpg?v=1750818618"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-edward-werz.oembed","provider":"World of Books ","version":"1.0","type":"link"}