{"title":"Evan I Schwartz","description":null,"products":[{"product_id":"webonomics-nine-essential-principles-for-growing-your-business-on-the-web-book-evan-i-schwartz-9780767901345","title":"Webonomics: Nine Essential Principles for Growing Your Business on the Web","description":null,"brand":"WoB","offers":[{"title":"GB \/ WELL_READ \/ INTERNAL","offer_id":49647706374417,"sku":"GOR005578006","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":49910577004817,"sku":"CIN0767901347G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0767901347.jpg?v=1751361574"},{"product_id":"last-lone-inventor-book-evan-i-schwartz-9780060935597","title":"The Last Lone Inventor","description":"\u003cp\u003eIn a story that is both of its time and timeless, Evan I. Schwartz tells a tale of genius versus greed, innocence versus deceit, and independent brilliance versus corporate arrogance. Many men have laid claim to the title \"father of television,\" but Philo T. Farnsworth is the true genius behind what may be the most influential invention of our time.\u003c\/p\u003e \u003cp\u003eDriven by his obsession to demonstrate his idea,by the age of twenty Farnsworth was operating his own laboratory above a garage in San Francisco and filing for patents. The resulting publicity caught the attention of RCA tycoon David Sarnoff, who became determined to control television in the same way he monopolized radio.\u003c\/p\u003e \u003cp\u003eBased on original research, including interviews with Farnsworth family members, The Last Lone Inventor is the story of the epic struggle between two equally passionate adversaries whose clash symbolized a turning point in the culture of creativity.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"US \/ WELL_READ \/ SBYB","offer_id":50342980157713,"sku":"CIN0060935596A","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":50985262186769,"sku":"CIN0060935596G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ NEW \/ INGRAM","offer_id":50998885286161,"sku":"NIN9780060935597","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51182770520337,"sku":"CIN0060935596VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52109016596753,"sku":"GOR008748319","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":52508932800785,"sku":"GOR004771283","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0060935596.jpg?v=1751258056"},{"product_id":"last-lone-inventor-book-evan-i-schwartz-9780066210698","title":"The Last Lone Inventor","description":"\u003cp\u003eIn a story that is both of its time and timeless, Evan I. Schwartz tells a tale of genius and greed, innocence and deceit, and corporate arrogance versus independent brilliance. In other words, the very qualities that have made this country -- for better or for worse -- what it is.\u003c\/p\u003e \u003cp\u003eMany men have laid claim to the title \"The Father of Television\" but Philo T. Farnsworth is the true genius behind what may be the most influential invention of our time. Farnsworth may have ended up a footnote in history, yet he was the first to demonstrate an electronic process for scanning, transmitting and receiving moving images, a discovery that changed the way we live.\u003c\/p\u003e \u003cp\u003eGrowing up on a small farm in Idaho, Farnsworth was fascinated by anything scientific, especially the newest thing on the market -- radio. Wouldn't it be even more miraculous to project images along with the sound? Driven by his obsession, Farnsworth found a local philanthropist willing to fund his dream. By the age of twenty, in 1926, Farnsworth was operating his own laboratory above a garage in San Francisco and filing his first patent applications. The resulting publicity brought him to the attention of David Sarnoff, the celebrated founder of the NBC radio network, whose own RCA laboratories soon began investigating -- without much success -- a way to transmit a moving image. Determined to control television the way he monopolized radio -- by owning all the royalty producing patents--Sarnoff, from the lofty heights of his office in a New York skyscraper, devised a plan to steal credit for Farnsworth's designs.\u003c\/p\u003e \u003cp\u003eVividly written, and based on original research, including interviews with surviving members of the Farnsworth family The Last Lone Inventor is the story of the epic struggle between two equally passionate adversaries and how their clash symbolized a turning point in the culture of creativity.\u003c\/p\u003e","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":50477698679057,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":50477699662097,"sku":"CIN0066210690G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51721794126097,"sku":"CIN0066210690VG","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0066210690.jpg?v=1751069553"},{"product_id":"juice-book-evan-i-schwartz-9781591392880","title":"Juice","description":"Building value in our global economy increasingly demands creating new opportunities and solving new problems. In a nutshell, that's what inventors do. Just as software has driven growth and opened new markets over the past generation, invention is poised to become the X-factor for the future. With a foreword by former Microsoft research chief Nathan Myhrvold, this groundbreaking book takes us inside the laboratories and inside the minds of some of today's leading inventors to demystify the critical process by which they imagine and create.  Evan I. Schwartz argues that invention has remained steeped in myth and misunderstanding. We tend to view invention as a byproduct of accidental discovery or supernatural genius rather than what it truly is: a focused quest fueled by a special creativity latent in each of us. Juice juxtaposes the stories of classic inventors with a new breed of innovators, such as hypersonic sound inventor Woody Norris, genomics pioneer Lee Hood, mechanical whiz Dean Kamen, and business systems inventor Jay Walker. Schwartz reveals the brilliant strategies--including pinpointing problems, crossing knowledge boundaries, visualizing results, applying analogies, and embracing failure--that today's inventors use to journey beyond imagination and bring back ideas that can change the world.","brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51422706532625,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"US \/ GOOD \/ SBYB","offer_id":51422707548433,"sku":"CIN1591392888G","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ VERY_GOOD \/ SBYB","offer_id":51684955685137,"sku":"CIN1591392888VG","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"GB \/ NEW \/ INGRAM","offer_id":52681306603793,"sku":"NLS9781591392880","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/1591392888.jpg?v=1750719793"},{"product_id":"webonomics-book-evan-i-schwartz-9780553061727","title":"Webonomics","description":null,"brand":"WoB","offers":[{"title":"- \/ - \/ -","offer_id":51583156453649,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ VERY_GOOD \/ INTERNAL","offer_id":51583156683025,"sku":"GOR004745726","price":0.0,"currency_code":"GBP","in_stock":true},{"title":"GB \/ GOOD \/ INTERNAL","offer_id":52457090220305,"sku":"GOR007132023","price":0.0,"currency_code":"GBP","in_stock":false},{"title":"US \/ GOOD \/ SBYB","offer_id":52739732308241,"sku":"CIN0553061720G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/0553061720.jpg?v=1750943560"},{"product_id":"revolver-a-novel-book-evan-i-schwartz-9780983585176","title":"Revolver: a novel","description":null,"brand":"WoB","offers":[{"title":"US \/ GOOD \/ SBYB","offer_id":53133424492817,"sku":"CIN0983585172G","price":0.0,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0784\/4072\/6801\/files\/9780983585176.jpg?v=1771343992"}],"url":"https:\/\/www.worldofbooks.com\/en-gb\/collections\/author-books-by-evan-i-schwartz.oembed","provider":"World of Books ","version":"1.0","type":"link"}